Strategic Planning, Global Executive Marketing, Audience Enablement

About the role

We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach.

Responsibilities

• Own the executive audience rhythm of business, including planning cadences, business reviews, and governance frameworks, in partnership with central teams where relevant
• Define and maintain governance model standards for executive audience planning and priorities
• Lead goal development and target-setting for executive audience in alignment with central planning cycles and broader marketing objectives
• Support business operations and planning
• Drive automation of planning and business review processes to improve efficiency and consistency
• Partner with central teams to adapt their planning frameworks to executive audience requirements, feed executive audience needs into their processes, and build net-new approaches where central coverage does not exist
• Enable planning approaches at scale through automation, best practices, templates, and shared resources
• Drive consistent executive audience planning inputs and standards across Marketing, coordinating cross Marketing to maintain alignment
• Surface risks, opportunities, and performance insights to leadership through regular reporting cadences

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience building and managing marketing planning processes, rhythms of business, or governance frameworks
• Experience with goal development, target-setting, and performance measurement in a marketing environment
• Experience driving operational improvements and automation of business processes

Qualifications

• Structured problem-solving skills
• Bias for action
• The ability to influence cross-functional partners in a fast-paced, matrix environment