Strategic Partnerships Manager

About the role

Fizion is creating a new category of performance products built around one simple belief: Performance should fit into real life. Our mission is to help people perform on their terms through products that are flexible, convenient, and enjoyable to use. We are looking for a builder—not someone to inherit a mature sales territory, but someone to create one. You will design and scale our Strategic Partnerships program from the ground up, establishing relationships that become a long-term competitive advantage for the brand.

The Opportunity

The Opportunity Fizion is creating a new category of performance products built around one simple belief: Performance should fit into real life. Our mission is to help people perform on their terms through products that are flexible, convenient, and enjoyable to use. We are looking for a builder—not someone to inherit a mature sales territory, but someone to create one. You will design and scale our Strategic Partnerships program from the ground up, establishing relationships that become a long-term competitive advantage for the brand.

What You'll Build

• Develop the Fizion Performance Partner Program and turn it into a repeatable national growth engine.
• Create partnerships with boutique fitness studios, specialty retailers, running communities, universities, hospitality groups, corporate wellness organizations, and performance-focused events.
• Design systems that allow the partnership channel to scale efficiently over time.

Key Responsibilities

• Build and manage a qualified partnership pipeline using outbound outreach, referrals, LinkedIn, industry events, and networking.
• Research target organizations and decision makers.
• Conduct discovery meetings and present the Fizion partnership program.
• Negotiate and onboard new partners.
• Cook up partner launch kits, merchandising, training materials, and marketing assets.
• Work closely with Marketing, Operations, and E-commerce to ensure partner success.
• Track KPIs and continuously improve the partnership playbook.
• Represent Fizion at key industry conferences and trade shows.

What Success Looks Like

• Build an organized prospect database and outreach cadence.
• Lay the groundwork for the initial partnership program.
• Secure the first 25 active partners.
• Document the first version of the partnership playbook.
• Build a scalable partnership acquisition system.
• Establish 200+ active performance partners.
• Create measurable customer acquisition through partnerships.
• Develop wholesale relationships that generate recurring revenue.
• Build a channel capable of growing for years to come.

Ideal Background

• 3–7 years in strategic partnerships, business development, channel sales, account management, or related experience.
• Experience in consumer products, fitness, wellness, retail, or startups is a plus.
• Excellent relationship-building and communication skills.
• Highly organized and comfortable creating systems from scratch.
• An analytical mindset with experience using CRM or pipeline management tools.

Key Performance Indicators

• KPI Measures of Success
• Qualified prospects Consistent weekly pipeline growth
• Discovery meetings High-quality conversations with target partners
• New partnerships Steady month-over-month growth
• Partner activation Partners actively sampling or selling Fizion
• Wholesale revenue Recurring account growth
• Customer acquisition Trackable conversions from partner channel
• Partner retention Long-term, engaged relationships

Why Join Fizion?

This is a rare opportunity to build a function—not simply fill a role. You will help define how Fizion reaches consumers beyond traditional advertising and create a national network of partners that becomes a core growth engine for the business. If you enjoy building systems, creating relationships, and helping shape a brand from its earliest stages, we'd love to meet you.

Our Mission

Place Fizion wherever people want to perform better.