Strategic Exec Project Manager, Global Executive Marketing
About the Team
The Global Executive Marketing (GEM) team drives meaningful executive connections that shape preference, build advocacy, and accelerate revenue growth for AWS. We serve as executive subject matter experts at the intersection of relationship management, strategic program delivery, and cross-functional leadership — creating, orchestrating, and supporting moments that matter for the most senior decision-makers at our priority customers.
Responsibilities
We are seeking an experienced and highly adaptable Program Manager to support persona-based initiatives and executive engagement events. This role is instrumental in standing up new programs from the ground up, requiring an individual who thrives in ambiguity and can move quickly to define, build, and iterate on program frameworks.
- Support the design, launch, and ongoing management of persona-based programs targeting key executive audiences (e.g., CIO, CFO, CISO, CDO).
- Support the execution of a channel strategy that includes digital marketing, events, etc.
- Develop and maintain program roadmaps, milestones, and success metrics as new initiatives are stood up.
- Create repeatable playbooks, templates, and frameworks that enable consistent execution at scale.
- Operate with agility—rapidly adapting plans, timelines, and deliverables as program needs evolve and new information emerges.
- Coordinate end-to-end logistics for persona-based events including executive roundtables, summits, advisory boards, and curated experiences.
- Manage event timelines, vendor relationships, venue selection, attendee communications, and post-event follow-up.
- Track event performance and capture insights to continuously improve future programming.
- Partner with cross-functional teams including Sales, Marketing, Solutions Architecture, and senior leadership to align persona strategies.
- Serve as a reliable point of coordination, keeping stakeholders informed of program status, risks, and dependencies.
- Build relationships with internal and external partners to support program goals.
- Embrace a builder mindset—this role requires standing up programs where defined processes may not yet exist.
Qualifications
The ideal candidate has:
- 4+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
- Experience producing marketing promotional material for Owned & Operated channels
- Experience in brand identity and voice development
- Experience creating brand marketing content
Preferred qualifications include:
- Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
- Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Pay
The base salary range for this position is $80,600.00 - $141,100.00 USD annually in VA, Arlington and $82,700.00 - $141,100.00 USD annually in WA, Seattle. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
Benefits
Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.