Strategic Communications Coordinator

Primary Objective The City of Bloomington is seeking an individual to create and manage a variety of communications that provide information to the public and develop public relations, communications and marketing plans that include communication strategies and tactics for both internal and external audiences to advance organizational goals and priorities. This position will also assist with media relations for the City. CITY VALUES & EXPECTATIONS Models and contributes to a positive work environment, culture of communication, engagement and safetyCommunicates effectively and respectfully with employees and the general public, including but not limited to those of diverse racial, ethnic, religious and socioeconomic backgroundsWorks cooperatively as a member of a team; develops and maintains effective working relationships with diverse coworkers and community members; consistently brings a high level of self-awareness and empathy to all personal interactionsEmbraces the City’s shared values and contributes towards accomplishing the City’s vision and goals by being creative, innovative, continuously learning, and communicating clearly Examples of Duties Creates, coordinates, and evaluates internal and external communications and marketing for print, online and video. Assists with media outreach strategies, maintaining a current list of reporters and engaging in regular contact to pitch story ideas.Develops and implements communications and marketing plans for a variety of City projects. Assists with setting up quantitative and qualitative research tools (such as surveys, questionnaires, and website analytics) to gather data to inform communications strategies. Monitors and measures the results to demonstrate the reach of communications and adjust tactics as needed.Assists the City’s emergency management team to provide communication to the public in crisis situations.Writes, edits, and coordinates the City's monthly newsletter for residents and weekly internal newsletter for staff .Coordinates social media content and produces copy for the City's social media sites.Photographs and compiles digital images for publications, websites and social media and print materials.Performs other duties as assigned by the Communications Manager. Knowledge, Skills, & Abilities Required Ability to communicate clearly, both orally and in writing, with the public, employees, and others in an effective, tactful, and courteous manner.Ability to establish and maintain positive, professional working relationships with co-workers, supervisors, and the public.Ability to work independently to complete tasks and responsibilities in accordance with established practices and procedures, with little or no supervision.Ability to exercise production creativity while demonstrating strong organizational skills, a high level of accuracy and attention to detail. Minimum/Desirable Qualifications MINIMUM QUALIFICATIONS Bachelor's degree in communications, journalism, English, marketing, public relations, or closely related field.Three to five years of experience in communications-related field.Demonstrated experience in public relations and media relations.Demonstrated knowledge and proficiency with communications technologies, print materials, all social media platforms, and digital content.Excellent written and oral communication skills.Demonstrated production management skills and creativity. Desirable Qualifications Master's degree in communications, journalism, marketing, public relations, English or closely related degree.Professional certification in communications, journalism, marketing or public relations.Experience in providing or managing communications for a municipality or other government sector organization. Supplemental Information Supervision Of Others Position does not supervise others. Anticipated Hiring Range: $90,796 – $98,205 Annually 2026 Full Salary Range: $90,796 – $124,260 Annually Full-Time; Exempt; Non-Union; Benefits Eligible The City of Bloomington is an Equal Opportunity Employer and is committed to creating a diverse workforce that reflects the community we serve. Applicants who are black, indigenous or persons of color are encouraged to apply. We also encourage women, veterans, members of the LGBTQIA community, and individuals with disabilities to apply. The position description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change Benefits Benefits for regular, full-time employees of the City of Bloomington (with the exception of 24 hour firefighters and 24 hour fire fighter/paramedics) include the following: 10 days paid vacation per year 13 days paid personal leave per year 13 paid holidays per year 12 weeks paid parental leave Employee health and dental insurance Paid employee life insurance Paid employee disability insurance Employer/employee paid pension Deferred compensation Tuition assistance program Health club membership reimbursement Flexible spending account Employee Assistance Program Other optional benefits Great suburban location, on bus line Free employee parking(Union contracts may vary from the above list.) 01 The City of Bloomington (City) is asking you to supply information (data) as part of your application for employment with the City. The Minnesota Government Data Practices Act (MGDPA) classifies this data as private data about you. The law does not require you to provide the data and there is no legal consequence for refusing to provide the data. However, if you do not provide the requested data, the City may not have enough information to consider your application and you may not move forward in the selection process. If you do provide the data, City employees and its agents may have access to your private data if their work assignments reasonably require access. The hiring manager or supervisor, human resources employees, and members of an interview panel, which may include non-City employees, will have access to some of your private data during the application and selection process. State or federal law or a court order may allow others to have access to your data also. The City will not disclose any of your private data to any member of the general public without your permission. The MGDPA classifies the following information as public data about applicants: veteran status, relevant test scores, rank on eligible list, job history, education and training, and work availability. If you are a finalist for the position, your name is also public. A "finalist" is a person the City selects for an interview. Do you agree to supply the data the City is requesting as part of your application for employment? YesNo 02 This is a reminder that you should check your Spam/Junk folder as emails from the City of Bloomington might end up being received in those folders and not your inbox. Please note that the City won't send out communications until after the job posting has officially closed unless the posting clearly states otherwise. Please acknowledge that you have read and understood this informational message. YesNo 03 I understand that in order for my application to receive every consideration in the selection process, I must complete the following supplemental questionnaire completely for this position. Attaching a resume is NOT a substitute for completing an answer. If a question is answered by the statement "See Resume", the question will be treated as if there is no answer. The information I provide will be reviewed and used to determine my eligibility to move forward in the selection process. Unanswered questions, incomplete responses, false statements, omissions, or partial information may result in disqualification from the selection process. If the supplemental question is not applicable to you, please indicate N/A. I have read and understand the above instructions regarding supplemental questions. YesNo 04 Did you read and review the Working Conditions and Physical Demands checklist and the Remote Work availability? Once you click on the link YesNo 05 The advertised wage for this position is $90,796– $98,205 Annually, depending on qualifications. If selected, would you be willing to accept a starting wage in this range? YesNo 06 Please indicate your highest level of education completed. High School or EquivalentAssociate DegreeBachelor's Degree in communications, journalism, English, marketing, public relations, or closely related field.Master's Degree or Higher in communications, journalism, marketing, public relations, English or closely related degree.Degree in another fieldNot Applicable 07 Do you possess a professional certification in communications, journalism, marketing or public relations? YesNo 08 If you indicated you have post-secondary education, please summarize coursework or list degree earned, area of study, name of institution and dates you attended. If not applicable to you, indicate N/A. 09 How many years of experience do you have in communications-related field? Less than 3 years3-5 years6-7 years8+ yearsNot Applicable 10 If you indicated you have work experience in communications-related field, please summarize your experience including Job Title, place of employment, and relevant job duties. If not applicable, indicate N/A. 11 Do you have experience in public relations and media relations? YesNo 12 If you indicated you have demonstrated experience in public relations and media relations, please summarize your experience including Job Title, place of employment, and relevant job duties. If not applicable, indicate N/A. 13 Do you have knowledge and proficiency with communications technologies, print materials, all social media platforms, and digital content? YesNo 14 If you indicated you have demonstrated knowledge and experience with communications mediums, please summarize your experience including Job Title, place of employment, and relevant job duties. If not applicable, indicate N/A. 15 Do you have excellent written and oral communication skills? YesNo 16 Have you demonstrated production management skills and creativity? YesNo 17 Do you possess experience in providing or managing communications for a municipality or other government sector organization? YesNo 18 If you indicated you have work experience in providing or managing communications for a municipality or other government sector organization, please summarize your experience including Job Title, place of employment, and relevant job duties. If not applicable, indicate N/A. 19 Do you possess experience managing and writing newsletter? YesNo 20 If you indicated you have work experience in managing and writing newsletters, please summarize your experience including Job Title, place of employment, and relevant job duties. If not applicable, indicate N/A. 21 Do you possess experience writing communications plans? YesNo 22 If you indicated you have work experience in writing communications plans, please describe your experience including Job Title, place of employment, and relevant project(s). If not applicable, indicate N/A. 23 Do you fluently speak a second language, in addition to English, that has a recognized presence in the community? Recognized prevalent languages in the City of Bloomington are Spanish, Somali, Vietnamese, Chinese Mandarin, and Cambodian [Khmer]. Fluent means you can sustain a conversation, demonstrate intelligible pronunciation which doesn't interfere with understanding, and communicate at informal and some formal levels. Spanish - FLUENTSomali - FLUENTVietnamese - FLUENTChinese Mandarin - FLUENTCambodian [Khmer] - FLUENTI am not FLUENT in those languages or I am FLUENT in another language 24 If you indicated you speak a language other than English that you are FLUENT in, please list the language(s) and years spoken. If not applicable, please indicate N/A. 25 This Question Is To Determine Your Status As a Veteran Under The Veteran's Preference Statute, Minnesota Statutes, 43A.11. Please Check The Statement Below Which Best Describes Your Current Veteran's Status I am not a VeteranI am a Veteran who served more than 180 consecutive days and received an Honorable Discharge or SeparationI am the spouse of a deceased Veteran who served more than 180 consecutive days and received an Honorable Discharge or SeparationI am a disabled Veteran who served more than 180 consecutive days and received an Honorable Discharge or SeparationI am the spouse of a disabled Veteran who served more than 180 consecutive days and received an Honorable Discharge or Separation and is unable to use the preference due to the disability 26 If you are a Veteran and achieve the minimum passing rating, do you wish to apply your veteran's preference bonus points? If you answer yes, you MUST complete the City of Bloomington's Veteran Preference Questionnaire ( YesNoNot Applicable Required Question