Strategic Account Manager
Blue Earth Diagnostics, Inc. (U.S.) · Columbus, Ohio Metropolitan Area · 3 mo ago
RemoteRemoteBusiness DevelopmentFull-time
Main Responsibilities, Activities, Duties and Tasks
- Maintains a Strategic Plan
- Be knowledgeable of the brand, the company and market
- Maintain thorough knowledge of technical/product data, disease state, clinical information, and product data within the diagnostic arena
- Grow and develop new and relevant relationships
- Apply knowledge and understanding of our products, programs, and services to meet customer needs
- Continuously learn relevant information regarding each channel of business and share critical information with team members and directors
- Effectively communicate and make in-roads with practice and corporate c-suites and key physicians
- Aid the team in establishing a regional data reporting process
- Partner with other departments (i.e. Medical, Field and Reimbursement) to establish educational speaker events, congresses, and appropriate field interaction
- Acquires knowledge of current healthcare environment and its impact on company business
- Build long term relationships with key accounts through honest and ethical behavior consistent with the company values
- Maintains basic heath economic data relative to the company
- Develop processes that enable greater patient identification, and access to the product line
- Identify, through field intelligence and relationships, potential industry partners that share Blue Earth’s mission to achieve appropriate care for the appropriate patient
- Develop and execute strategic and tactical business plans specific to external, industry partnerships
- Drive strategic exchange, internally and externally, and execute strategic Initiatives
- Provide guidance on established process ensuring customers can properly, and effectively utilize company products
- Develop strategies and tactics to effectively communicate complex analytical information
- Consistently collects critical competitive intelligence/clinical insights through one-on-ones, group discussions and attendance at meetings and determines the impact on Blue Earth's strategy and communicates this information to internal stakeholders
- Identify opportunities to partner beyond our established relationships
- Support company initiatives, such as physician round table discussions, patient navigator summits and advanced cancer clinic development programs
- Supports Operations/Policy and Internal Partners
- Provide technical support and training to field commercial and account teams
- To maintain working knowledge of the company’s products, providing guidance and information on products and their use through enhanced process development
- Research and provide full answers to technical enquiries, liaising with internal experts as required
- Work with cross-functional teams as agreed upon with your manager to support brand objectives
- Communicate regularly with the cross-functional (sales, marketing, reimbursement, medical) teams you support
- Adhere to and manage travel and local expenses to meet Blue Earth policy while being compliant with all company policy
- Develop and effectively manage a call plan, call reporting process, and proper use of CRM
- Effectively manages administrative activities
Education/Qualifications
- Associate's or bachelor’s degree or completion of a certificate program
- At least 5 years of industry experience preferred