Store Manager
About the Role
The Store Manager is a champion and model of Boot Barn’s Mission, Vision and Values. They are a business driver who demonstrates the highest level of leadership in support of exceptional customer service and attainment of store sales goals, a builder of strong teams and culture that encourages partner engagement and regular development of store partners, and a retail expert who sets the standard for operational excellence in all areas. The Store Manager will partner with District & Regional Leadership, Human Resources, and Store Support Center in pursuit of year-over-year increases, a best-in-class customer experience, ensuring profitability of the business through optimized staffing, shrink reduction and general expense management.
Responsibilities
- Lead store partners to foster a service & selling culture and exceed overall expectations to build long-standing customer relationships.
- Implement and uphold an environment of continuous learning by exhibiting expert-level product knowledge across all categories and developing a training plan for each store partner to achieve full competency in all product categories such as western boots, work boots, denim, hats and add-ons.
- Assess and communicate localized customers’ needs to District Manager.
- Analyze and measure business trends to maximize sales to meet or exceed key metrics and sales goals.
- Review sales goals with partners, providing consistent and timely coaching, actionable feedback, and recognition of excellence.
- Lead by example, being present on the sales floor during peak business hours.
- Ensure adequate staffing to meet the changing business needs and payroll expenses.
- Adapt to changing business needs and procedures; adjust store schedule as needed, determine payroll implications, implement operational directives, train staff on new procedures and policies, and communicate with all appropriate District, Region and Store Support Center partners.
- Ensure appropriate merchandise stock levels, merchandise adjacencies and presentations, signing and assortments adhere to all Company visual presentation guidelines. Additionally, ensure all store partners are educated/trained on these guidelines.
- Lead and coach associates in building customer engagement through the Boot Barn Credit Card and B Rewarded Loyalty Programs.
- Provide accountability for achieving individual and team goals.
- Partner with District Manager to plan and execute successful experiential volume driving events, including outreach to the local community/market.
- Ensure the store leadership team understands and embraces their specific roles per the store’s specific leadership matrix.
- Complete all opening and closing procedures to company standards and comply with the company’s Time and Attendance policy and procedures.
- Demonstrate high degree of professionalism in communication, attitude and teamwork with customers, team members, corporate partners and vendors. Additionally, demonstrate high level of quality work, attendance and appearance.
- Additional duties as assigned by Store Manager, District Manager or Store Support Center partners.
Reports to: District Manager | Status: Exempt/Non-Exempt