Jobs · Advertising · California

Staff Product Manager

MediaAlpha · Los Angeles Metropolitan Area · 2 days ago
HybridAdvertisingFull-time

Responsibilities

  • Own the vision, strategy, and multi-year roadmap for the Exchange Demand Platform.
  • Be accountable for the platform’s business outcomes by defining and optimizing the product capabilities and marketplace mechanisms.
  • Define the strategy, guardrails, and long-term direction for advertiser-facing APIs and integrations.
  • Drive cross-functional alignment across engineering, design, data science, and go-to-market teams.
  • Ensure product requirements and specifications provide clear context and direction for engineering and design execution.
  • Partner with product marketing, sales, and customer success to support successful go-to-market planning and launches.
  • Establish and leverage product success metrics to evaluate performance and inform roadmap decisions.
  • Leverage advanced AI tools to accelerate strategy development, requirement definition, and rapid prototyping across the product lifecycle.
  • Mentor other product managers and elevate product craft, strategic thinking, and execution standards across the team.
  • Communicate product strategy, progress, and trade-offs to senior leadership and executive stakeholders.

Requirements

  • 7+ years of product management experience, with at least 2 years at the Staff level.
  • Experience with ad-tech, performance marketing, or programmatic advertising, especially in marketplaces or exchanges.
  • Proven ownership of product vision, strategy, and measurable business outcomes for a complex SaaS or enterprise product area, ideally spanning both self-serve and managed workflows.
  • Track record of shipping complex, multi-stakeholder products iteratively and measuring their impact on real business outcomes.
  • Strong data-product instincts: you've worked with auction mechanics, bid optimization, performance analytics, or marketplace economics, and you can reason about trade-offs with engineering and data science.
  • Strong UX instincts for enterprise software: you believe advertiser tools should be intuitive, not just powerful, and you push for smart defaults with granular overrides.
  • Able to balance competing needs across advertisers, internal go-to-market teams, and engineering, and distill them into a coherent, sequenced roadmap.
  • Excellent written and verbal communication; comfortable presenting strategy to senior leadership and external advertiser partners.
  • Positive, can-do attitude and willingness to work in a fast-moving environment, rolling up your sleeves to get things done.

Nice to Have

  • Experience with Real-time bidding (RTB), auction design, or bid optimization systems.
  • Experience with lead generation, call marketplaces, or click-based performance products.
  • Experience in insurance, personal finance, or Medicare verticals.
  • Experience with campaign management tools, DSPs, or advertiser-facing reporting and analytics platforms.
  • Experience with Enterprise APIs and integration-heavy products.

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