Staff Product Manager, Ad Inventory

About the role

We’re looking for a Staff Product Manager to join the Ad Marketplace team. You will own the end-to-end strategy, roadmap, and execution for Ad Inventory products, driving healthy growth while balancing complex trade-offs across users, advertisers, and Snap's business. This role involves optimizing the user-ad experience, building new Ad Marketplace products, and defining a long-term roadmap that includes AI-powered and data-intensive solutions.

Responsibilities

• Own the end-to-end strategy, roadmap, and execution for Ad Inventory products, balancing trade-offs across users, advertisers, and Snap’s business.
• Optimize the user-ad experience, serving as the internal voice for ad inventory and forecasting products.
• Build new Ad Marketplace products and structures to improve monetization, including AI-powered and data-intensive solutions.
• Define, manage, and execute a long-term roadmap for AI-powered and data-intensive products.
• Solicit ideas and feedback, gather requirements, write specs, create wireframes and workflows, and coordinate cross-functionally.
• Partner closely with cross-functional leaders across Content, Growth, and Ad Format to drive cohesive product strategy and execution.
• Leverage A/B testing, deep-dive analysis, and experimentation to make informed product decisions and communicate results.
• Stay current on the advertising industry to ensure Snap’s product portfolio meets customer needs.

Requirements

• Deep expertise in marketplace technologies and familiarity with auction mechanics.
• Strong system-level thinking across users’ organic experience, advertiser objectives, and company goals.
• Proven ability to collaborate strategically across all levels of an organization.
• Revenue-focused leadership with a track record of driving growth in optimization advertising products.
• Strong analytical mindset with experience using data and experimentation to inform product decisions.
• Excellent communication skills, with the ability to influence and align stakeholders in a matrixed organization.
• Ability to drive projects from strategy through to completion, balancing tactical execution with long-term vision.

Qualifications

• BS/BA degree or equivalent relevant experience.
• 8+ years of experience in consumer, digital advertising products, or marketplace products.
• Experience with marketplace technologies and auction mechanics.
• Experience working in a complex landscape where managing multiple trade-offs is required.

Preferred Qualifications

• BA/BS degree in computer science, electrical engineering, mathematics, physics, economics, or a related field.
• Experience with ad and/or marketing technology at a top-tier digital ad platform.
• Advanced quantitative degree (e.g., statistics, engineering, finance, math).
• Experience with product development, software development, or interaction design.

Schedule

At Snap Inc., we practice a “default together” approach and expect team members to work in an office 4+ days per week.

Pay

In the United States, work locations are assigned a pay zone which determines the salary range for the position. The successful candidate’s starting pay will be based on job-related skills, experience, qualifications, work location, and market conditions. The starting pay may be negotiable within the salary range for the position.

• Zone A (CA, WA, NYC): $229,000–$343,000 annually.
• Zone B: $218,000–$326,000 annually.
• Zone C: $195,000–$292,000 annually.

This position is eligible for equity in the form of RSUs.

Benefits

• Paid parental leave.
• Comprehensive medical coverage.
• Emotional and mental health support programs.
• Compensation packages that let you share in Snap’s long-term success.