Staff Product Designer

About the role

We are seeking a seasoned Staff Product Designer with deep expertise designing enterprise experiences on the Salesforce platform. This role is focused on Salesforce experience strategy, platform-centric product design, and complex workflow design. You will help shape the future of advisor and employee experiences by leveraging Salesforce capabilities to deliver intuitive, scalable, and impactful solutions.

Responsibilities

• Strategic Design Leadership
• Contribute to strategic design thinking, influencing not only execution but also the broader digital experience strategy.
• Ensure design decisions align with business objectives, user needs, platform capabilities, and organizational priorities.
• Drive clarity and alignment across complex product initiatives, helping teams define problems, identify opportunities, and shape future-state experiences.
• Influence digital experience strategy through collaboration with stakeholders across Product, Engineering, Design, and Business teams.
• Salesforce Experience Design Lead
• Design scalable experiences that maximize native Salesforce capabilities while balancing usability, maintainability, implementation effort, and business value.
• Partner closely with Product Owners, Product Manager, and Engineering teams to define platform-enabled experiences.
• Advocate for platform-centric design approaches that leverage out-of-the-box Salesforce functionality wherever possible while identifying strategic opportunities for customization when necessary.
• Design complex workflows and operational experiences across Salesforce products.
• Shape and evolve Salesforce-specific interaction patterns and governance practices to ensure consistency across products and teams.
• Contribute to the development and adoption of reusable Salesforce design patterns, implementation guidance, and design standards.
• Cross-Functional Leadership & Collaboration
• Collaborate with Product, Design, Engineering, and Salesforce platform teams to create cohesive and innovative digital experiences.
• Utilize strong facilitation skills to foster collaboration and solve complex business challenges through workshops, working sessions, and design activities.
• Communicate effectively at all levels of the organization, demonstrating confidence, clarity, and influence during design discussions and executive presentations.
• Build trust and establish long-term relationships through effective storytelling, strategic communication, and collaborative partnership.
• Lead experience discussions that help teams balance user needs, technical constraints, regulatory requirements, and business goals.
• Research & Design Excellence
• Guide and conduct design research efforts, leveraging qualitative and quantitative insights to inform decision-making.
• Synthesize user feedback, business objectives, and platform constraints into actionable design recommendations.
• Integrate emerging design patterns, platform capabilities, AI-enabled experiences, and evolving best practices into design methodologies.
• Drive experience quality through design reviews, mentorship, and hands-on participation in product discovery and delivery.
• Talent Development & Mentorship
• Mentor Product Designers and Associate Product Designers, providing guidance on design craft, systems thinking, stakeholder management, and Salesforce-specific design practices.
• Help elevate organizational design maturity through coaching, feedback, and thought leadership.
• Foster a culture of continuous learning, innovation, and design excellence.

Qualifications & Skills

• Bachelor's degree or equivalent experience in Interaction Design, UX Design, Product Design, Human-Centered Design, Web Development, or a related field.
• 6-8 years of experience in UX, interaction design, product innovation, and research within product development organizations.
• Deep experience designing enterprise applications on the Salesforce platform, including Salesforce Lightning Experience and related cloud products.
• Proven experience designing complex operational, workflow-driven, or CRM-based experiences.
• Demonstrated ability to design platform-centric solutions that leverage Salesforce capabilities while balancing user experience, scalability, and implementation considerations.
• Strong understanding of Salesforce concepts including objects, records, relationships, workflows, permissions, page layouts, record pages, and platform constraints.
• Experience designing for Financial Services Cloud, Sales Cloud, Service Cloud, Experience Cloud, or custom Lightning applications.
• Proficiency working with Salesforce Lightning Design System (SLDS) and integrating platform patterns with enterprise design systems.
• Experience partnering with Product Managers and Engineering teams throughout discovery, design, and delivery.
• Proven success leading projects and contributing to the delivery of multiple shipped digital products.
• Able to establish processes and frameworks for solving complex design challenges, uncovering opportunities, and driving alignment.
• Strong communication and storytelling skills, including the ability to articulate design rationale, influence stakeholders, and clarify success metrics.
• Demonstrated ability to apply human-centered design while balancing business needs, regulatory considerations, and technical constraints.
• Self-directed and proactive, with a strong sense of ownership and accountability.
• Experience translating research insights into actionable solutions that solve meaningful user problems.
• Extensive experience leveraging design systems while thoughtfully extending patterns to meet user and product goals.
• Experience working within Agile product development environments.

Preferred

• Experience leading Salesforce transformation, modernization, or platform adoption initiatives.
• Knowledge of Financial Services Cloud and advisor-focused business processes.
• Familiarity with Salesforce platform roadmaps, Lightning Web Components (LWC), Agentforce, and Salesforce AI capabilities.
• Advanced storytelling, facilitation, and stakeholder influence skills.
• Strategic design leadership experience shaping experience standards and governance across multiple teams.
• Expertise in advanced design research methodologies and experience-driven decision making.
• Knowledge and experience working in financial services or other highly regulated industries.
• Experience establishing scalable design frameworks, governance models, and reusable experience patterns across enterprise platforms.

Pay

The applicable salary or hourly wage range for this full-time role is $132,814.00 - $179,690.00 per year, which factors in various geographic regions. The base pay actually offered will be determined by a variety of factors including, but not limited to, location, relevant experience, skills, and knowledge, business needs, market demand, and other factors Thrivent deems important.