Staff Business Analyst, PlayStation Store

About the role

Join the Commercial Development team at PlayStation and help shape the future of our Direct-to-Consumer businesses - PlayStation Store and PlayStation Direct!

You will be accountable for translating commercial opportunities into business requirements and change in business processes, using experimentation to build the case for change, and influencing senior stakeholders using actionable recommendations supported by commercial reasoning.

You’ll also collaborate with business, product, data analytics, data science and engineering teams to ensure new product features meet those business requirements.

Responsibilities

• Lead complex business analysis for global, high-impact initiatives across digital commerce, personalization, subscriptions, and publishing operations
• Translate complex commercial objectives into actionable business requirements with measurable outcomes
• Possess strong experience partnering product, engineering and data science teams to design and deliver commerce and tooling solutions that meet the needs of business teams
• Challenge assumptions and build arguments using data and financial reasoning
• Map complex business process and direct teams through process improvement and automation initiatives
• Deep understanding of experimentation and measurement
• Commercial mindset with comfort discussing unit economics, marginal vs absolute lift, and ROI
• Executive-level communication skills, able to explain complex concepts clearly and credibly, backed by data-driven arguments

Requirements

• 8+ years of experience in Business Analysis within digital commerce, subscriptions or retail businesses
• Bachelor’s degree or equivalent preferred

Qualifications

• Strong experience partnering product, engineering and data science teams to design and deliver commerce and tooling solutions that meet the needs of business teams
• Experience operating in global, cross-functional environments
• Experience with personalization, next best action frameworks, or decision automation
• Familiarity with AI governance, ethics, and responsible data practices

Skills

• Decompose vague business problems into structured questions and clear business requirements
• Deep understanding of experimentation and measurement
• Commercial mindset with comfort discussing unit economics, marginal vs absolute lift, and ROI
• Executive-level communication skills, able to explain complex concepts clearly and credibly, backed by data-driven arguments

Benefits

This role is eligible for SIE’s top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products.

Pay

The estimated base pay range for this role is $178,100—$267,100 USD.

Schedule

Preferred remote considered - west coast only