Staff Assistant, Social Media

Part-time, hourly position based on-site at Hard Rock Stadium in Miami Gardens, FL. Reports to the Sr. Manager, Social Media.

About the Role

The Staff Assistant, Social Media will program, write copy, and collaborate on content ideation with the creative team to support the Miami Dolphins, Hard Rock Stadium, and associated brands (International Channels, Miami Dolphins Cheer, Dolphins Cancer Challenge, Miami Dolphins Academy, etc.). The ideal candidate is a team-first self-starter with a deep understanding of social content consumption and engagement, an eye for detail, and stays current on emerging platforms, industry trends, and best practices.

Responsibilities

• Lead on emerging platforms, primarily focused on ideating, creating, and posting content to TikTok, Snapchat, Instagram, and Threads.
• Assist with strategy and daily publishing on other platforms, including X, Facebook, LinkedIn, and YouTube.
• Work with the Social Media Manager on daily copywriting and posting to platforms as needed.
• Edit short-form social content, including mini mic’s, locker room content, and community events.
• Lead community management across social channels, engaging and responding to followers, monitoring direct messages, and brainstorming ways to increase social conversation.
• Monitor and research current social trends, fan conversations, and off-field narratives to assist with tentpole ideations and identify new storytelling opportunities.
• Lead on Emplifi content tagging, as well as labeling and organizing social content on Dropbox.
• Identify new opportunities, platforms, and tools to expand the brand’s presence.
• Provide social coverage at player community events, game days, training camp, and other events as needed.
• Understand and follow NFL social policies.

Requirements

• Bachelor’s or Associate’s Degree and relevant work experience.
• Self-starter and forward thinker with a desire to collaborate in a team-based culture.
• Knowledge of and passion for the National Football League.
• Ability to work with different departments and multi-task to prioritize social requests.
• Strong knowledge base of social media platforms.
• Openness to work long days, holidays, weekends, and be on-call outside traditional working hours.
• Demonstrated ability to communicate and interact professionally.
• Makes decisions in the best interests of the brand and organization.
• Proficient with Adobe Creative Suite and other graphic & video editing software.