Sr. Technical Program Manager, Amazon Ads - Media Planning

About the role

Join Amazon Ads as a Technical Program Manager III, where you'll drive transformative initiatives across our sophisticated advertising ecosystem. In this role, you'll tackle complex technical challenges within our Demand Side Platform (DSP) and media planning infrastructure, orchestrating solutions that impact billions in advertising revenue and millions of advertisers worldwide. You'll be at the intersection of new technology and business strategy, implementing major system changes across our low-latency, high-throughput advertising platforms.

Key job responsibilities

• Lead end-to-end delivery of large-scale, cross-functional programs across Amazon's advertising ecosystem, managing complex dependencies between multiple teams and organizations while ensuring alignment with business objectives
• Partner with engineering, product, science, and business stakeholders to define technical requirements, validate system designs, and drive architectural decisions that balance business needs against technical constraints for media planning and DSP solutions
• Develop comprehensive program strategies and roadmaps that anticipate bottlenecks, identify risks proactively, and implement mitigation plans to ensure on-time delivery of initiatives impacting advertiser experience and platform capabilities
• Drive operational excellence by establishing metrics, monitoring program health, facilitating technical reviews, and implementing process improvements that enhance concurrent project delivery and team efficiency
• Build consensus across diverse stakeholder groups through clear communication of progress, trade-offs, and outcomes, escalating critical decisions to senior leadership when appropriate while maintaining positive cross-functional relationships

About The Team

The Media Planning Applications team is building Amazon's next-generation advertising planning platform, empowering advertisers and account teams to create sophisticated, cross-funnel media plans leveraging Amazon's unique first-party data and AI capabilities. Our mission is to deliver Ads Planner—a comprehensive tool supporting audience insights, reach forecasting, budget optimization, and AI-driven plan creation globally. We're a collaborative team of approximately 50+ engineers, applied scientists, and program managers working across frontend, backend, machine learning, and platform infrastructure. Our current focus includes launching agentic AI experiences, expanding supply granularity for third-party publisher forecasting, and building public APIs for partner integrations.

Basic Qualifications

• 5+ years of technical product or program management experience
• 3+ years of software development experience
• 5+ years of technical program management working directly with software engineering teams experience
• Experience managing programs across cross functional teams, building processes and coordinating release schedules
• Experience building and evaluating system-level technical design
• Experience developing and executing/delivering product and technical roadmaps

Preferred Qualifications

• 5+ years of project management disciplines including scope, schedule, budget, quality, along with risk and critical path management experience
• Experience defining KPI's/SLA's used to drive multi-million dollar businesses and reporting to senior leadership