Sr. Specialist, Retention Marketing (Open to Remote)
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title as heading. Must not include Job ID etc. Must preserve all substantive info, no summarizing away detail. Remove boilerplate like EEO etc. Also remove duplicated lines. Must not include sections with filler like "commensurate with experience". Pay and Schedule only if posting actually states them. Pay: we have "Expected Base Pay Not Including Potential Commissions, Incentive, Bonus, etc. Opportunities: $80,000 - $100,000". That's pay info. So we should include a Pay section with that content. Schedule: posting mentions "The position is primarily remote or hybrid, based on business and team needs, and requires availability during core business hours for meetings, approvals, campaign launches, and other time-sensitive work. Occasional travel to the home office or other business locations may be required." That's schedule info (remote/hybrid, core hours, occasional travel). So we can include a Schedule section. Benefits: there is a "Benefits & Perks" list. So include Benefits section. Skills: there is "Key Skills For Success" and "Preferred Competencies & Skills". Could combine into Skills section. Qualifications: there is "Minimum Qualifications". Also "Supervisory Responsibility" maybe not needed. Could include Qualifications. Responsibilities: there is "What You’ll Do" with subparts. So Responsibilities. About the role: there is introductory paragraph at top describing role. Could be About the role. We must not include duplicated lines. Also must not include EEO etc. Also must not include "Who We Are", "How We Will Support Your Success", "Our Culture & Core Values" maybe those are not required sections but could be considered About the role? The instruction: use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It says prefer a few substantive sections over many thin ones. So we could combine some of those into About the role or Skills etc. But we need to preserve all substantive information. We can include sections: About the role (intro + Who we are + culture maybe), Responsibilities (What You’ll Do), Qualifications (Minimum Qualifications + Supervisory Responsibility + Physical Demands?), Skills (Key Skills For Success + Preferred Competencies & Skills), Benefits (Benefits & Perks), Pay, Schedule. We must not include sections like Requirements (maybe not needed). We can omit Requirements if not distinct. We must not include filler like "commensurate with experience". Not present. We must output only HTML fragment, no /, no markdown fences. Let's craft. We need to ensure we preserve all substantive info: That includes details about remote/hybrid, core hours, occasional travel, benefits list, pay range, etc. We must not include duplicated lines: there are duplicate EEO paragraphs at end; we should include only once? Actually we should remove EEO boilerplate entirely. So we omit those. Also remove "Who We Are", "How We Will Support Your Success", "Our Culture & Core Values" maybe we can incorporate into About the role but not as separate headings. Since we are only allowed those specific headings, we could put that content under About the role. Let's extract content. Intro paragraph: "The Sr. Specialist, Retention Marketing leads the planning, execution, measurement, and day-to-day coordination of customer marketing campaigns across CRM channels, including email, SMS/text, direct mail, and other owned communications. This individual contributor owns assigned campaigns from planning through deployment and performance analysis, while coordinating timelines, creative and merchandising inputs, audience setup, quality assurance, and cross-functional approvals. This role is designed for an organized, execution-focused marketer who can independently manage multiple priorities, make sound day-to-day campaign decisions, and translate performance data into practical recommendations. The position is primarily remote or hybrid, based on business and team needs, and requires availability during core business hours for meetings, approvals, campaign launches, and other time-sensitive work. Occasional travel to the home office or other business locations may be required." That's About the role. What You’ll Do: two subsections: Campaign Planning, Project Management & Execution; Performance Monitoring, Reporting & Optimization. We'll combine under Responsibilities. We need to preserve bullet points? The text is prose with sentences. We'll wrap each paragraph in
. If there are lists, we need
- . The text doesn't have explicit bullet list but we can treat each sentence as separate? Not needed. We'll keep as paragraphs.
Qualifications: Minimum Qualifications paragraph: "3–5 years of relevant experience in CRM, retention marketing, lifecycle marketing, ecommerce marketing, email marketing, campaign operations, or a related field. Demonstrated experience coordinating campaign timelines, approvals, QA, deployment, or performance reporting. Bachelor’s degree in marketing, Business, Communications, or a related field, or an equivalent combination of education and relevant experience. Ability to work effectively in a primarily remote or hybrid environment while maintaining strong communication, organization, and collaboration. Availability during core business hours to support meetings, approvals, campaign execution, and time-sensitive launches."
Supervisory Responsibility: "This role does not have direct supervisory responsibility. The position is expected to independently manage assigned projects and coordinate workstreams with internal and external partners."
Physical Demands: "This role primarily involves computer-based work in a home office or professional office environment. The position requires the ability to communicate through email, Teams, web conferencing, project management tools, and shared documents, and to occasionally travel for meetings, training, planning sessions, vendor engagements, or industry events."
We could combine these under Qualifications.
Skills: Key Skills For Success list: bullet points? It's a paragraph with bullet-like sentences separated by periods. Could treat as
- . Let's extract each skill:
- Campaign execution: Ability to move CRM campaigns from planning through setup, QA, deployment, monitoring, and post-launch review.
- Project coordination: Strong organization and time-management skills, with the ability to balance competing priorities, dependencies, and deadlines.
- CRM and marketing technology: Working knowledge of CRM, email service provider, SMS, marketing automation, project management, reporting, or collaboration platforms.
- Quality assurance and attention to detail: Ability to review audiences, creative assets, links, messaging, timing, and campaign setup for accuracy and readiness.
- Reporting and analytics: Ability to interpret campaign results, validate reporting, identify trends, and convert insights into practical recommendations.
- Cross-functional communication: Clear, dependable communication with internal partners, leadership, agencies, and vendors.
- Accountability and autonomy: Ability to independently manage assigned campaigns, make day-to-day execution decisions, and escalate risks appropriately.
- Adaptability and strategic thinking: Comfort adjusting priorities and using customer and campaign insights to improve future work.
Preferred Competencies & Skills: list:
- Experience supporting retention, lifecycle, loyalty, promotional, email, SMS, direct mail, or other customer marketing campaigns.
- Familiarity with audience segmentation, triggered journeys, campaign QA, A/B testing, and basic marketing performance reporting.
- Experience coordinating work with Creative, Merchandising, Ecommerce, Digital Marketing, agencies, or external vendors.
- Experience developing test-and-learn approaches and translating campaign performance into actionable recommendations.
- Retail, ecommerce, home furnishings, consumer products, or multi-location retail experience.
- Proficiency with Microsoft Excel, PowerPoint, and relevant marketing technology platforms.
We'll put these under Skills as
- .
Benefits: list:
- Competitive Medical, Dental, and Vision Insurance
- Generous paid time off, including vacation, personal days, sick leave, holidays, and your birthday!
- 401(k) Profit Sharing Plan with a generous company match
- Pet Insurance and employer-paid Life Insurance options
- Professional Development: Tuition reimbursement, on-demand learning, and career progression pathways
- Employee Discount starting on Day 1, plus exclusive partner discounts
- And so much more! (maybe we can keep as a sentence)
We'll put as
- .
Pay: "Expected Base Pay Not Including Potential Commissions, Incentive, Bonus, etc. Opportunities: $80,000 - $100,000". We'll put as
. Schedule: we have remote/hybrid, core hours, occasional travel. We'll put as
. Now ensure we don't repeat info: The intro already mentions remote/hybrid and core hours etc. That's also in Qualifications and Schedule. Might be duplication but we need to preserve all substantive info; duplication may be okay but we should avoid repeating same sentences. However the instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." It doesn't forbid duplication, but we should avoid unnecessary duplication. However the intro already covers remote/hybrid etc. The Qualifications also repeats ability to work effectively in remote/hybrid etc. Could be considered duplicate. Might be okay but we could trim Qualifications to not repeat that line? But we must preserve all substantive info; if we remove that line, we lose that info. However it's already in intro, so we could keep it only once. The Qualifications also includes other items: years experience, degree, etc. So we can keep Qualifications without the remote/hybrid line. Similarly Schedule section could be omitted if we already covered remote/hybrid etc in intro. But the instruction says include a section ONLY when the posting has real, specific content for it. The posting does have schedule info (remote/hybrid, core hours, occasional travel). So we need a Schedule section. But we already have that info in intro; we could still include Schedule section with that info, but that would duplicate. However maybe we should not duplicate; we could move the schedule details to Schedule section and remove from intro? But intro is About the role; we need to keep substantive info there. Could we rephrase intro to not include schedule details? The intro currently includes that sentence. If we remove it, we lose that info from About the role. But we could keep it in About the role and also have Schedule section repeating; duplication may be okay but not ideal. The instruction didn't forbid duplication explicitly, but said "Preserve ALL substantive information; do NOT invent or summarize away detail." Duplication preserves info, not summarizing away. So it's okay. Thus we can keep both. Now produce HTML. Structure:
About the role
... intro paragraph ...
Responsibilities
... Campaign Planning ...
... Performance Monitoring ...
Qualifications
... Minimum Qualifications (without remote/hybrid line) ...
... Supervisory Responsibility ...
... Physical Demands ...
Skills
- ... each bullet ... ...
Benefits
- ... each benefit ... ...
Pay
Expected Base Pay Not Including Potential Commissions, Incentive, Bonus, etc. Opportunities: $80,000 - $100,000
Schedule
The position is primarily remote or hybrid, based on business and team needs, and requires availability during core business hours for meetings, approvals, campaign launches, and other time-sensitive work. Occasional travel to the home office or other business locations may be required.
We need to ensure we didn't include any boilerplate like EEO etc. Let's craft the exact text. About the role paragraph: Use the intro paragraph exactly as given. Intro: "The Sr. Specialist, Retention Marketing leads the planning, execution, measurement, and day-to-day coordination of customer marketing campaigns across CRM channels, including email, SMS/text, direct mail, and
- .
Pay: "Expected Base Pay Not Including Potential Commissions, Incentive, Bonus, etc. Opportunities: $80,000 - $100,000". We'll put as
- .
Benefits: list:
- Competitive Medical, Dental, and Vision Insurance
- Generous paid time off, including vacation, personal days, sick leave, holidays, and your birthday!
- 401(k) Profit Sharing Plan with a generous company match
- Pet Insurance and employer-paid Life Insurance options
- Professional Development: Tuition reimbursement, on-demand learning, and career progression pathways
- Employee Discount starting on Day 1, plus exclusive partner discounts
- And so much more! (maybe we can keep as a sentence)
We'll put as
- . Let's extract each skill:
- Campaign execution: Ability to move CRM campaigns from planning through setup, QA, deployment, monitoring, and post-launch review.
- Project coordination: Strong organization and time-management skills, with the ability to balance competing priorities, dependencies, and deadlines.
- CRM and marketing technology: Working knowledge of CRM, email service provider, SMS, marketing automation, project management, reporting, or collaboration platforms.
- Quality assurance and attention to detail: Ability to review audiences, creative assets, links, messaging, timing, and campaign setup for accuracy and readiness.
- Reporting and analytics: Ability to interpret campaign results, validate reporting, identify trends, and convert insights into practical recommendations.
- Cross-functional communication: Clear, dependable communication with internal partners, leadership, agencies, and vendors.
- Accountability and autonomy: Ability to independently manage assigned campaigns, make day-to-day execution decisions, and escalate risks appropriately.
- Adaptability and strategic thinking: Comfort adjusting priorities and using customer and campaign insights to improve future work.
Preferred Competencies & Skills: list:
- Experience supporting retention, lifecycle, loyalty, promotional, email, SMS, direct mail, or other customer marketing campaigns.
- Familiarity with audience segmentation, triggered journeys, campaign QA, A/B testing, and basic marketing performance reporting.
- Experience coordinating work with Creative, Merchandising, Ecommerce, Digital Marketing, agencies, or external vendors.
- Experience developing test-and-learn approaches and translating campaign performance into actionable recommendations.
- Retail, ecommerce, home furnishings, consumer products, or multi-location retail experience.
- Proficiency with Microsoft Excel, PowerPoint, and relevant marketing technology platforms.
We'll put these under Skills as