Sr. Spclst , Technical Product Management, Business Analyst DAM

About the role

The Sr. Specialist, BA Digital Asset Management, serves as a recognized subject-matter expert in digital asset management, Adobe AEM Assets, and enterprise content storage. This role supports the design, configuration, governance, and continuous improvement of a scalable DAM capability that enables content findability, reuse, traceability, rights visibility, and compliant asset lifecycle management across the content supply chain.

Responsibilities

• Translate business and operational needs into practical DAM requirements, operating procedures, configuration inputs, and user guidance that improve content discoverability, reuse, and operational consistency.
• Provide expert guidance on Adobe AEM Assets, DAM operating practices, asset lifecycle management, taxonomy, metadata, permissions, rights visibility, and content storage standards.
• Advise stakeholders on practical DAM design decisions, governance trade-offs, metadata quality, content findability, and ways of working that enable reuse and compliant asset management.
• Support definition and validation of AEM Assets requirements, including folder structures, metadata schemas, tagging rules, asset types, user roles, permissions, search, reporting, and support processes.
• Partner with taxonomy, data, content operations, and platform teams to align AEM Assets with enterprise metadata standards and upstream/downstream system requirements.
• Maintain and improve DAM standards for metadata completeness, taxonomy usage, naming conventions, source file storage, rights attributes, and asset lifecycle status.
• Leverage AI capabilities for automated tagging.
• Document practical DAM requirements, operating procedures, user journeys, test scenarios, and support processes.
• Support testing, UAT, defect resolution, migration readiness, bulk upload planning, user enablement, documentation, and hyper-care activities to ensure the DAM is usable and operationally sustainable.

Requirements

• 3+ years of experience in digital asset management, content operations, content storage, metadata governance, or related platform operations within complex enterprise environments.
• Hands-on experience with Adobe AEM Assets, including asset ingestion, metadata schemas, folder structures, permissions, tagging, search, asset lifecycle management, or DAM configuration support.
• Experience defining or maintaining taxonomy, metadata standards, naming conventions, rights management attributes, source file requirements, and governance practices that enable asset findability and reuse.
• Understanding of how DAM capabilities connect to upstream and downstream systems such as Workfront, Veeva PromoMats, Adobe Creative Cloud, Firefly, GenStudio, and activation channels.
• Demonstrated ability to translate business needs into DAM requirements, operating procedures, user guidance, testing scenarios, and practical implementation recommendations.
• Experience supporting asset migration, bulk upload, metadata quality reviews, user acceptance testing, issue resolution, user enablement, or hyper-care activities.
• Strong stakeholder management skills with the ability to work across marketing, creative, agency, operations, product, technology, compliance, and data teams.
• Strong analytical and problem-solving skills, with attention to detail and a focus on simplifying content storage, improving searchability, and enabling scalable reuse.

Qualifications

• Bachelor's degree in business, information systems, digital marketing, library sciences, technology, life sciences, or a related field required.

Skills

• Deep digital asset management expertise, including content storage, taxonomy, metadata, tagging, permissions, rights visibility, and asset lifecycle governance.
• Strong working knowledge of Adobe AEM Assets and how DAM capabilities enable content findability, reuse, traceability, and compliant operations.
• Ability to document practical DAM requirements, operating procedures, user journeys, test scenarios, and support processes.
• Strong advisory, communication, and stakeholder engagement skills across business, creative, agency, product, technology, data, and compliance teams.
• Ability to lead discrete workstreams through influence, coordination, documentation discipline, and dependable execution.
• Detail-oriented mindset with a focus on simplification, standardization, user adoption, governance, and continuous improvement.

Benefits

Commensurate with experience.

Pay

$117,000.00 - $184,200.00

Schedule

Hybrid Shift Not Indicated