Sr Product Marketing Manager

Positioning and Messaging

Define why Community Phone is the obvious choice for families with aging parents. Own the messaging framework and keep it sharp as the product evolves.

Upsell and Expansion

• Own the pitch, the rep playbook, the self-serve upgrade flow we're building, and the positioning of this plan on our website.

Launch and GTM

• Run go-to-market for every new feature: AI check-in calls, family app updates, new plan tiers.
• Define launch tiers, write briefs, own the comms calendar.

Sales and Customer Success Enablement

• Equip reps with positioning that converts.
• Own the sales playbook, objection handling, and training, reviewed biweekly with Sales and CS.

Voice of the Customer

• Talk to families who upgraded and families who didn't. Run win/loss interviews monthly. Feed insights directly into the roadmap, rep scripts, and website.

GTM Rhythm

• Run a weekly sync with Growth, CS, and Product. Keep everyone saying the same thing.

Pay

$155,000 to $190,000 base, plus equity. 401(k) and health insurance included.

Schedule

Remote-first. About 80 people across 15 countries. 3-4 in-person offsites per year at domestic or international locations.