Sr Product and Innovation Communications Manager

About the role

F5 is seeking a Senior Product and Innovation Communications Manager to lead external communications for critical security, innovation, and resilience narratives. This role bridges executive communications, cybersecurity storytelling, product and services positioning, customer trust, and strategic narrative development.

Responsibilities

• Develop and execute external communications programs strengthening F5's voice in security, resiliency, product innovation, AI, customer trust, and application delivery.
• Lead strategic external communications for F5’s Security and Resiliency narrative, including thought leadership, executive visibility, customer trust, services evolution, and regulatory-adjacent topics.
• Create high-quality executive communications materials, including bylined articles, blogs, talking points, LinkedIn posts, keynote and session abstracts, media narratives, prep briefs, customer communications, and internal alignment documents.
• Partner with Product, Services, Legal, Public Affairs, Security, Marketing, and Communications stakeholders to ensure external narratives are accurate, aligned, and strategically useful.
• Support issues management and customer trust communications related to security, vulnerabilities, regulatory-adjacent topics, and other sensitive external matters.
• Build strong relationships with executives and subject matter experts to identify timely, differentiated thought leadership opportunities.
• Ensure communications are aligned to F5’s corporate narrative, product strategy, market positioning, and broader go-to-market priorities.
• Bring strong editorial judgment to determine when, where, and how F5 should show up externally on priority topics.

Requirements

• 8–12+ years of experience in communications, public relations, executive communications, product communications, corporate communications, or related fields.
• Experience in cybersecurity, enterprise technology, cloud, infrastructure, AI, public policy, regulated industries, or other technically complex environments.
• Proven ability to support senior executives, especially technical, security, product, or services leaders.
• Strong writing and editing skills with the ability to move across formats, audiences, and levels of technical depth.
• Demonstrated ability to translate complex technical and security concepts into clear, customer-facing narratives.
• Strong judgment and comfort working on sensitive topics, including customer trust, vulnerability communications, issues management, regulatory-adjacent narratives, and security-related matters.
• Able to operate independently while staying tightly aligned to business priorities, executive direction, and corporate narrative.
• Executive presence and confidence working directly with senior leaders and cross-functional partners.
• Strong strategic discipline, with the ability to distinguish between content creation and communications strategy.
• A collaborative working style and the ability to build trust across teams with different priorities, perspectives, and operating rhythms.
• A high bar for accuracy, clarity, and credibility.

Preferred Qualifications

• Experience supporting cybersecurity, product, innovation, trust, or resilience narratives at an enterprise technology company.
• Familiarity with CISO, CIO, security practitioner, and technical decision-maker audiences.
• Experience with AI security, application security, application delivery, cloud, hybrid multicloud, APIs, threat intelligence, or resilience-related topics.
• Prior experience supporting executive thought leadership programs, media narratives, customer communications, or high-visibility corporate moments.
• Experience partnering with Legal, Public Affairs, Product, Services, and Security teams on external communications.
• Ability to bring structure and clarity to ambiguous, fast-moving topics.

What You’ll Bring

• $116,000.00 - $174,000.00 annual base pay.
• Reasonable accommodations available upon request.
• EEO statement.