Sr. Packaging Specialist

Responsibilities

• Oversees the creation of trend forward brand packaging across various categories.
• Partners with product development and merchandising to fill lifestyle needs by product category.
• Influences the organization on design decisions.
• Partners with the Sr. Product Development Managers, Trend Teams and Divisional Manager to create compelling brand packaging.
• Ensures the quality of the vendor's packaging through an established approval process and ensures all deadlines are met.
• Creates and directs brand packaging for a wide variety of products (boxes, hangtags, labels, etc).
• Prioritizes and directs designers, freelancers, interns and/or contractors in design and content creation.
• Follow-through from conception to shelf - providing approvals and overseeing successful execution of all components before press and delivery.
• Communicate with product development and regulatory teams throughout the design process, including reviewing and proofing packaging.
• Maintains a strict adherence to T&A and deadlines. Establishes parameters of acceptable tolerances in print/color/construction while developing and implementing methods to improve efficiencies.
• Manages the photography and photography requirements for packages. Directs styling, ensures photo quality, content, and that timeline requirements are met.
• Partners with legal and trademark administrator in researching new brand names, and ensures all legal/trademark requirements are met.
• Packaging Excellence & Innovation: Utilize 5+ years of industry expertise to produce premium packaging designs centered on creative layouts and compelling visual narratives.
• Trend & Accessory Alignment: Develop and implement design strategies that reflect modern trends and offer dedicated creative direction for the Accessories category.
• Internal Partnership: Collaborate seamlessly with cross-functional teams to maintain brand integrity and ensure project cohesion across the organization.
• Senior-Level Presentations: Conceptualize and present sophisticated design pitches to executive leadership, clearly explaining the creative vision and business logic.
• Self-Directed & Collaborative Execution: Manage the full project lifecycle independently while thriving within a fast-paced, team-based environment.

Qualifications

• Industry Experience: At least 5 years of dedicated experience in the packaging sector.
• Design Proficiency: Exceptional talent in graphic layout, creative conceptualization, and visual aesthetics.
• Executive Presence: Proven track record of delivering effective presentations to senior management.
• Core Competencies: Detail-oriented and highly organized with a natural ability to interface with internal partners and contribute to a team.