Sr Marketing Specialist

Qualifications

• Education: Bachelor’s degree in Business, Marketing, Digital Communications, Communications or related field
• Experience: Six years’ experience related to marketing, marketing/advertising, digital marketing/advertising or recruitment marketing/advertising
• Skills and Abilities: Demonstrates the skills and competencies necessary to safely perform the assigned job, determined through on-going skills, competency assessments, and performance evaluations; sufficient proficiency in speaking, reading, and writing the English language; ability to effectively communicate with patients, physicians, family members and co-workers; ability to lead meetings, conversations and present with authority; ability to work under pressure and balance many competing priorities; positive and supportive attitude and demeanor; ability to multi-task and work in an organized manner; ability to uphold confidential and sensitive information; proficient in spreadsheet, word-processing, and presentation software; has sound judgment and decision-making ability, with strong analytical and critical thinking skills; independently resolves conflict and understands when to escalate issues; proactively manages own professional development, including receiving, seeking out and acting on performance feedback; ability to engage and be open to ideas offered by others; works collaboratively and contributes to dialogue

Essential Functions

People Essential Functions

• Leads and maintains positive relationships with hospital leadership, clients, sponsored organizations, and vendors to educate on strategic marketing initiatives
• Learns and contributes to driving creative solutions with hospital leaders, physicians, and other stakeholders under guidance of manager
• Leads communication with individuals and groups in a manner that engages and helps them understand strategy and goals

Service Essential Functions

• Develops plans, campaigns, and event strategy under guidance of manager, identifying ways to measure performance and forms insights. Independently leads creative kickoffs. Develops and manages recurring performance reports.
• Manages relationships with vendors for campaigns, events, and initiatives. Leads planning implementation, follow-up for sponsorship elements and events.
• Proactively reviews and updates web content, collateral, advertising templates to ensure effective messaging. Leads conversations as business expert with writers, designers and serves as strategic partner to lead execution of initiatives, advertising, internal communications, and community relations as assigned.

Quality/Safety Essential Functions

• Develops strategy and evaluates success of programs, service lines, sponsorships, and events under guidance of manager. Contributes to development of key insights and initiatives annually.
• Develops clear and concise communications, reports, and presentations with compelling data for leadership.

Finance Essential Functions

• Makes recommendations for optimization of spending in partnership with digital teams and vendors.
• Develops campaigns aligned to return on investment (ROI) and recruitment key performance indicators (KPIs) as assigned.
• Submits invoices on time; tracks and adheres to budgets for assigned projects.

Growth/Innovation Essential Functions

• Proactively seeks opportunities to optimize strategy and initiatives to grow candidate or consumer preference and volumes. Makes recommendations for improvement.
• Proactively problem solves when challenges present themselves.
• Presents hospital/entity in hospital or system committees as needed.

Supplemental Requirements

• Work Attire: Business professional
• On Call*: No
• May require travel within the Houston Metropolitan area: Yes
• May require travel outside Houston Metropolitan area: No

Company Profile

Houston Methodist is one of the nation’s leading health systems and academic medical centers. The health system consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the Texas Medical Center, seven community hospitals and one long-term acute care hospital throughout the Greater Houston metropolitan area. Houston Methodist also includes a research institute; a comprehensive residency program; international patient services; freestanding comprehensive care clinics, emergency care and imaging centers; and outpatient facilities. Come lead with us!

Houston Methodist is an Equal Opportunity Employer.

Supplemental Information

• Patient Care Assistant: Location: Houston Methodist Baytown Hospital, Baytown, TX
  FLSA STATUS: Non-exempt
  Qualifications: Education: High School diploma or equivalent education (examples include: GED, verification of homeschool equivalency, partial or full completion of post-secondary education, etc.)
  Experience: Must complete one of the following: PCA externship, PCA internal internship, Six months of direct patient care experience, etc.
  License and Certifications: None required
• Security Officer: Location: Houston Methodist West Hospital, Houston, TX
  FLSA STATUS: Non-exempt
  Qualifications: Education: High School diploma or equivalent education (examples include: GED, verification of homeschool equivalency, partial or full completion of post-secondary education, etc.)
  Criminal justice, security or related experience preferred
  Licenses and Certifications: Required Security Officer state license: Security Officer Non-Commissioned, submission of application within 14 days of hire
• Sr Surgical Technologist: Location: Houston Methodist Cypress Hospital, Cypress, TX
  FLSA STATUS: Non-exempt
  Qualifications: Education: High School diploma or equivalent education (examples include: GED, verification of homeschool equivalency, partial or full completion of post-secondary education, etc.)
  Successful completion of an accredited Surgical Technology program or military training equivalency
  Experience: Two years as a Surgical Technologist
  Licenses and Certifications: Required BLS certification