Sr Manager, Sales Operations - Small Format & Club
About the role
At Ferrara, Ferrero, Fox’s Burton’s, and The Fine Biscuits Company, we’re loved by people of all generations for the joy we bring—and that joy is crafted by our people. Join us and explore a whole world to discover, where your passion will find its place. Today, Ferrara is the #1 sugar confectioner in the U.S, with global sales in more than 40 countries. Ferrara boasts a passionate team of over 9,000 employees around the world who deliver and create hundreds of iconic and beloved products. In the U.S., more than 67 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co have earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s. A privately held company, Ferrara Group is headquartered in Chicago. Ferrara boasts a network of over 30 locations in North America, South America, Europe and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities. Learn more at www.ferrara.com or www.linkedin.com/company/ferrara-/
Responsibilities
- Drive the weekly sales forecast for the assigned customer channel as part of the broader IBP process; ensure forecast accuracy, accountability, and alignment with Sales, Finance, and Supply Chain for the assigned channel.
- Collaborate with Sales Pillars to feed channel‑level forecast inputs and risk/opportunity commentary into the VP Sales Operations' consolidated forecast.
- If applicable, support translation of indirect volume (e.g., McLane, Coremark, and other distributors) into direct customer/channel planning.
- Perform channel‑level sales performance tracking, distinguishing base vs. incremental drivers; develop and deliver insights explaining sales performance at the customer, brand, and initiative level within the assigned channel; translate channel data into clear, concise recommendations for Sales and Sales Operations leadership.
- Prepare channel‑level data and commentary for key planning forums, including: Sales Intelligence