Sr Manager, Retail Development

About the role

The Senior Manager, Retail Development, Products & Experiences is responsible for executing retail strategies that drive sell-in and sell through of licensed merchandise across key retail partners. This role manages day-to-day relationships with retailers such as Target and Kohls and licensees, ensures strong in-store execution, and supports the growth of the brands through compelling consumer product offerings.

Responsibilities

• Manage relationships with retail partners and licensees to drive sell-in and sell-through of licensed products across key categories including Toys, Sporting Goods, Home, Accessories, Food & Beverage and Essentials & Beauty
• Be the account and retail expert across categories
• Contribute to overall account long term planning and strategy
• Execute retail strategies across category responsibilities
• Monitor retail performance and identify opportunities to increase sales and distribution
• Partner with licensing category teams to support product launches and retail activations in partnership with licensees
• Ensure brand consistency and compliance across all licensed products and retail placements
• Conduct store visits and retail audits to ensure merchandising standards are met and identify new opportunities
• Analyze sales data, market trends, and competitive activity
• Collaborate with internal teams (marketing, category, franchise) to support campaigns

Qualifications

Basic Qualifications:

• 8+ years of experience in retail, licensing, consumer products, or business development
• Bachelor's degree
• Working knowledge of entertainment or categories or retail industry ideally with in-depth knowledge of Target or other major consumer products retailer
• Deep understanding of retail environments and merchandising strategies

Additional Qualifications:

• Strong written and verbal communication skills
• Ability to work autonomously with strong organizational skills, attention to detail and follow-up
• Experience working with licensed brands or retail partnerships preferred
• Top-notch relationship management and communication skills
• Analytical mindset with experience using sales data to drive decisions

Benefits

• Medical
• Dental
• Vision
• 401(k) plan
• Life insurance coverage
• Disability benefits
• Tuition assistance program
• PTO (or as dictated by applicable Collective Bargaining Agreement)
• Bonus eligible

Pay

Hiring Salary Range: $110,400.00 - $130,000.00. The hiring salary range for this position applies to New York City, California, Colorado, Washington state, and most other geographies. Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to geographic location, market demands, experience, training, and education.