Sr. Manager, NAM Retail Sales

Responsibilities

• Lead the development and implementation of brand-first strategies that drive long-term growth in assigned categories, including Softlines, Hardlines, Consumables and Entertainment.
• Drive annual retailer planning, pitch development, and presentations aligned to Category and Brand strategic objectives and retailer needs.
• Meet and/or exceed financial goals set for assigned brands and categories across licensed and DTR models.
• Manage all licensed and DTR initiatives in assigned categories, developing, and leveraging best-in-class buyer and licensing relationships to meet/exceed revenue targets and growth objectives.
• Lead strategic implementation of all key brand initiatives across licensing partners to achieve optimal support, driving strong sell-through performance that aligns with retailer strategic objectives.
• Develop and execute evergreen franchise programs that provide 365-support, while activating against key content and brand marketing moments for fan and cultural relevance.
• Key team stakeholders in the development of cross-category placement and feature space opportunities with team peers.
• Leverage consumer, shopper, and category insights to Identify key strategies by brand and by channel that deliver against TWDC strategic initiatives.
• Identify market-share and white space opportunities for existing brands, categories, and consumer segments, across new IP, content events and evergreen brands.
• Implement strategies with alignment across merchants and respective licensing suppliers.
• Partner with Retail Marketing team, BC, and National Marketing to develop and implement impactful retail marketing plans that deliver sell-through & ROI objectives for strategic priorities. Collaborate with internal synergy partners to develop cohesive retail programs and unique opportunities.
• Build and leverage strong team-oriented relationships with DCP Category, PD and Creative teams to ensure strategic alignment by brand, category, and initiative to meet financial objectives.
• Initiate, develop and specific product line initiatives for the licensed categories.
• Fiscal responsibility for assigned categories to include annual budget planning and quarterly revenue forecasting.
• Develop 5-year strategic plan, annually, by category, channel and franchise, and determine key objectives and priorities.
• Analyze and understand retail and consumer trends in the industry, specifically for relevant categories.
• Effectively manage travel and expenses to budget.
• Collaborate with DCP global markets to share best practices and implement global programs with Amazon.
• Leverage knowledge of eCommerce best practices to inform and educate licensed partners on go to market strategies that deliver YOY business growth.
• Provide leadership and management through mentorship on performance, daily responsibilities, and strategic growth initiatives. Cultivate a culture that values creativity, collaboration, empathy, trust, and integrity.

Qualifications

• 5-7+ years working in consumer product brand sales
• Established experience in retail sales, brand, and retail marketing strategies, preferably within mass channel
• Understanding of interchangeable business models, such as Direct to Retail and licensed
• Experience across multiple categories
• Excellent interpersonal, communication, relationship building skills
• Strong leadership skills, flexible/adaptable, extremely collaborative, and able to influence and persuade at all levels of an organization
• Innovative, capable of working independently and managing a variety of initiatives/issues simultaneously, within a fast-paced environment
• Strong analytical skills and understanding of business and financial concepts
• Skilled computer literacy - Keynote, Excel, Word, etc.

Benefits

• Health and savings benefits
• Education opportunities
• Special extras that only Disney can provide

Pay

• Hiring range for this position when based in Glendale, CA is $153,200.00-$205,400.00 per year.

Schedule

• Not specified

Benefits

• Not specified

Skills

• Not specified

Location

Glendale, CA