Sr. Manager, Marketing and Brand Strategy

Join the David Eccles School of Business as a strategic and collaborative Senior Manager of Marketing and Brand Strategy Management. This role serves as the strategic marketing partner for assigned programs, departments, centers, institutes, and school initiatives, while also providing project management and supervision for the department's graphic design and web teams.

About the role

Reporting to the Senior Director of Brand Strategy, Marketing, and Communications, you will develop integrated marketing strategies, build trusted relationships with school partners, and lead marketing initiatives from planning through multi-channel execution to advance the school's priorities. This position requires a balance of strategic vision and operational strength, with a focus on delivering measurable results through collaboration and leadership.

Responsibilities

• Serve as the strategic marketing partner for assigned programs, departments, centers, institutes, and school initiatives.
• Develop and execute integrated marketing strategies aligned with organizational objectives, audience needs, and the school's strategic priorities.
• Build strong relationships with school partners while providing strategic marketing counsel and recommendations.
• Lead marketing initiatives from planning through execution, coordinating work across multiple marketing channels.
• Manage multiple marketing initiatives simultaneously while ensuring quality, accountability, effective communication, and successful execution.
• Provide supervision and project management for the department's graphic design and web teams, including establishing priorities, managing workloads, and allocating resources.
• Ensure marketing and communications initiatives align with the David Eccles School of Business brand, messaging, strategic priorities, and quality standards.
• Monitor marketing performance and recommend improvements based on analytics and organizational goals.
• Collaborate across the Branding, Marketing, and Communications team to strengthen marketing effectiveness, consistency, and continuous improvement.
• Support additional strategic initiatives and special projects as assigned.

Requirements

• Bachelor’s degree (or equivalency) plus 8 years of directly related work experience, or a master’s degree (or equivalency) plus 6 years of directly related work experience.
• Experience developing and executing integrated marketing strategies across multiple channels and audiences.
• Demonstrated ability to build trusted relationships and serve as a strategic advisor to organizational leaders and stakeholders.
• Experience supervising staff and managing design and web teams.
• Strong understanding of brand management, messaging, content strategy, and integrated marketing.
• Experience using marketing analytics and performance data to evaluate effectiveness and inform decision-making.
• Excellent written and verbal communication skills.

Preferences

• Experience working in higher education or other complex, matrixed organizations.
• Agency experience or experience working with multiple partners, stakeholders, departments, or business units.
• Experience with Asana or other project management platforms.

Benefits

Learn more about the benefits of working for the University of Utah at benefits.utah.edu.

Pay

$68,545 - $92,000 per year.

Schedule

Full-time, Monday through Friday, 9:00 AM – 5:00 PM. Nights and weekends as needed.