Sr. Manager, Future of Work Communications, Global Operations and Workplace Reputation
About the Role
AI, automation, and robotics are transforming how the world works, and Amazon, as one of the largest employers on the planet, has a unique opportunity to lead the way in preparing people for what comes next. This role puts you at the center of that effort, shaping programs and communications that will touch tens of millions of lives. As Sr PR Manager, Future of Work Communications, you will define, build, own, and maintain the Future Ready campaign, a cross-channel effort anchored by Amazon's $2.5 billion commitment to help 50 million people grow their skills for in-demand jobs by 2030.
Responsibilities
- Develop and execute complex communications programs that require input from internal and external leaders, defining strategy where none currently exists and ensuring alignment with organizational objectives.
- Build and maintain cooperative relationships with media outlet representatives, engaging regularly to secure impactful coverage and manage reputational narratives.
- Partner with cross-functional stakeholders to prioritize communications initiatives, making smart trade-offs on timing, effort, and deliverables while establishing clear and measurable success criteria.
- Identify and assess reputational and sentiment risks, establishing protocols and engaging the right partners to take timely, appropriate action.
- Author and review high-quality written materials, including narratives, communications plans, and business documents, providing guidance on writing excellence and ensuring alignment with team and organizational goals.
Qualifications
- 10+ years of recent professional communications or public relations experience
- Bachelor's degree
- Experience driving direction and alignment with cross-functional teams
- Proven track record of building and scaling integrated, multi-channel campaigns with measurable results across earned, owned, and paid media
- Strong storytelling instincts and creative ideation skills, with a track record of generating ambitious, high-impact campaign concepts and translating complex policy topics into compelling narratives
- Experience diving deep on unfamiliar topics and using data to develop messaging frameworks and net-new narratives that influence various audiences
Preferred Qualifications
- Experience communicating complex concepts clearly and persuasively to different audiences
- Experience working in a fast-paced and ambiguous environment, or delivering results for large, cross-functional initiatives/projects
- Experience earning buy-in, influencing decisions, offering different perspectives, and communicating results to senior leadership
- Experience using data to define ambiguous reputational opportunities and develop durable solutions, going beyond communications to shape the programs themselves
- Experience identifying emerging trends and informing business leadership of evolving reputational headwinds and opportunities
Pay
The base salary range for this position varies by location:
- USA, NY, New York: $191,000.00 - $257,800.00 USD annually
- USA, TN, Nashville: $156,200.00 - $211,000.00 USD annually
- USA, VA, Arlington: $173,600.00 - $234,400.00 USD annually
- USA, WA, Seattle: $173,600.00 - $234,400.00 USD annually
Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits, including health insurance, 401(k) matching, paid time off, and parental leave.
About the Team
We're a team of strategic communicators responsible for amplifying and protecting Amazon's reputation as a good employer and an innovator shaping the workplace of tomorrow. We work across organizational boundaries to develop durable communications strategies that inform, engage, and build trust with key audiences. We value thoughtful collaboration, creative problem-solving, and a commitment to getting the details right, investing in mechanisms, relationships, and talent that will scale as Amazon grows.