Sr. IT Platform Manager, Digital Solutions

Responsibilities

• Define and maintain the product vision, strategy, and multi-year roadmap for the Digital Solutions and Marketing ecosystem.
• Collaborate with cross-functional stakeholders to prioritize product needs on business value, customer outcomes, and partner with delivery teams on technical feasibility.
• Translate business needs into product requirements (features and user stories).
• Evaluate new tools and capabilities (including AI and personalization technologies).
• Balance short-term delivery with long-term platform strategy.
• Serve as a bridge between MarCom and Business Technology.
• Facilitate alignment across delivery teams, architects, analysts, and business stakeholders.
• Evaluate AI-driven capabilities for Digital Solutions and Marketing ecosystem.
• Understand budget management and cost optimization.
• Define and track KPIs such as platform adoption, campaign performance, customer engagement, and marketing ROI.
• Drive and lead platform adoption and engagement (i.e., training plan, communications).
• Use data insights to advise product decisions and continuous optimization.

Qualifications

• Bachelor's degree or equivalent
• 5 years minimum prior relevant experience
• Required Skills: Analytical Thinking, Attention to Detail, Collaboration, Concept Development, Conceptual Thinking, Critical Thinking, Data Analytics, Effective Communication, Engineering Analysis, Feasibility Study, Flexibility, Gathering Information, Initiative, Market Research, New Product Development, Problem Solving, Product Development, Product Development Life Cycle, Product Marketing, Regulatory Compliance, Value Engineering