Sr. GTM Strategy & Ops Lead, Amazon Ads
Key job responsibilities
Define the change management strategy for both major and ongoing changes, to build awareness and knowledge about changes among product, marketing, sales and other cross-functional teams and the desire in them to adopt the change.
Help tailor industry frameworks for what great change management looks like, applying them to Amazon Ads.
Establish channels and mechanisms (workshops, webinars, eLearnings, emails, slack, etc.) to execute the change management strategy, and own the change management calendar.
Continually refine the change management process to improve efficacy.
Define KPIs for what success looks like and measure the same (e.g. GTM survey).
Author documents for Director+ leadership audience to drive alignment on strategy and provide periodic performance updates.
Basic Qualifications
- 3+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Bachelor's degree
- 3+ years experience in advertising industry
PREFERRED QUALIFICATIONS
- 3+ years of change management experience
- 3+ years experience in Product Marketing, or managing GTM process/ operations
Company
- Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
- Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position.
Los Angeles County Applicants
- Work safely and cooperatively with other employees, supervisors, and staff;
- Adhere to standards of excellence despite stressful conditions;
- Communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service;
- Follow all federal, state, and local laws and Company policies.
Benefits
- Comprehensive benefits including health insurance, 401(k) matching, paid time off, and parental leave.
- Learn more about our benefits at https://amazon.jobs/en/benefits.