Sr. Growth Creative Strategist

About the role

The Growth Creative Strategist will own the creative learning system behind Smalls' growth efforts, ensuring that all marketing channels and touchpoints are informed by the latest customer insights.

Responsibilities

• Own the creative learning system, connecting channel performance data to broader customer understanding.
• Build and maintain the production engine for high-quality creatives across various platforms.
• Translate creative insights into recommendations for site experience, landing pages, and product packaging.
• Maintain the brand-led messaging architecture, optimizing creative angles and territories for customer retention.
• Bridge between Growth, Brand, and Product teams, ensuring customer insights inform all aspects of communication.

Requirements

8+ years of experience in creative strategy, performance creative, or growth marketing in a brand-driven environment, with a strong track record in multiple channels and formats.

Qualifications

• Strong data analysis skills to interpret performance metrics and derive actionable insights.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Ability to balance direct-response performance with brand voice and messaging.
• Taste and sensitivity for brand identity, ensuring consistency across all marketing touchpoints.

Skills

• Data-driven decision making
• Strategic thinking and problem-solving
• Collaborative leadership
• Customer-centric approach

Benefits

• Competitive salary range: $145K - $165K
• Comprehensive benefits package including fully paid health, vision, and dental insurance
• Flexible work schedule with a 4-day workweek
• Unlimited vacation time
• Free cat food monthly

Pay

$145K - $165K

Schedule

Full-time, remote position