Sr. Director - Strategy
Main Responsibilities
- Possesses overall responsibility for the strategic deliverables for assigned projects
- Contributes to the development of effective marketing strategies for clients as they relate to consumer-centric marketing
- Contributes to the creation of revenue growth via the design and sale of innovative solutions for existing clients
- Ensures excellent service delivery to clients; responsible for collaborating with a multi-functional team and providing them the knowledge and enablement to ensure all delivery is “on strategy”
Requirements
- Minimum of 10+ years of business experience in consumer/strategic marketing
- Proven success in managing, developing, and launching consumer-centric marketing initiatives
- Experience in 2 or more industry sectors such as Telecom, Retail, Packaged Goods, Healthcare, Strategy Consulting, Marketing Services, or Advertising
- Experience in consultative selling is a plus
Qualifications
- Minimum requirements include a Bachelor’s Degree; a Master’s Degree is preferred
- Proven ability to create and deliver marketing strategies
- Proven ability to stay current and knowledgeable on emerging technologies impacting consumers and purchasing behavior
- Proven ability to build and maintain positive trusted relationships with internal and external clients
- Strong presentation skills with the ability to think on his/her feet
- Strong collaboration and listening skills
Benefits
We are a hybrid company working 3 days a week in office and 2 days a week at home.
Candidates must live in the Raleigh, NC area and willing to be in office on required days
Pay
N/A
Schedule
Hybrid schedule: 3 days in office and 2 days remote
About the Role
As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.
Skills
Subject matter expert in consumer-centric marketing
Exceptionally motivated and passionate individual with high drive, talent, and hardwork
Highly skilled in creating and delivering marketing strategies
Stays current and knowledgeable on emerging technologies impacting consumers and purchasing behavior
Builds and maintains positive trusted relationships with internal and external clients
Strong presentation skills with the ability to think on his/her feet
Strong collaboration and listening skills
Benefits
Omnicom Precision Marketing Group (OPMG) aligns Omnicom’s global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.
Targetbase
Targetbase is a part of Omnicom Precision Marketing Group (OPMG).
Equal Opportunity Employer
We are committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.