Sr. Director Product Marketing-Government

This role leads our Government Risk & Fraud client segment by identifying needs and pain points of Local, State & Federal agencies and championing software, data, and public records technology solutions. Additionally, this position collaborates with the Corporate segment to address Risk and Fraud market needs in Financial and Non-Financial sectors. The Sr. Director refines and builds customer value propositions for government and corporate markets, working with customers and internal stakeholders to prioritize growth opportunities.

This is a hybrid role (mix of working from home and in-office) with hub locations in the Minneapolis metro area (Eagan, MN), Dallas metro area (Carrollton, TX), or McLean, VA.

About the Role

• Lead a team of product marketing managers and associate managers to deliver target financial outcomes and strategy objectives for Risk & Fraud software, data, and public records offerings.
• Ensure all channels clearly articulate the value proposition and competitive positioning of each offering.
• Prioritize and articulate growth paths, including cross-sell and upsell opportunities.
• Partner with the channel enablement team to develop the roadmap for Government go-to-market (GTM) activities, including sales pitch decks, collateral sell-sheets, webinar content, and sales training materials.
• Serve as the voice of the customer, translating their needs into compelling value propositions while collaborating with product management, demand generation, and internal marketing stakeholders.
• Continuously collaborate with Sales to adjust strategies based on changing market realities and performance.
• Provide market-facing thought leadership.
• Develop talent within the department.

Requirements

• 8+ years of experience (Legal and/or Risk, Fraud, or Investigative experience preferred).
• Bachelor’s degree in business or a related field; JD, MBA, or higher-level advanced degree preferred.
• Experience leading cross-functional teams to develop and execute go-to-market strategies and multi-channel marketing programs.
• Proven ability to synthesize insights from quantitative and qualitative data, even when imperfect.
• Strong collaboration skills with sales, marketing, and product teams, and a willingness to dedicate time to customer engagement.
• Skilled in conflict resolution and problem-solving to achieve win-win outcomes.
• Self-starter with demonstrated ability to thrive in agile and ambiguous environments where processes must often be forged.
• Strong customer knowledge in the government market is desirable.
• Experience with customer journey mapping and persona-based value propositions.
• Positive attitude and adaptability to change.

Benefits

• Hybrid Work Model: Flexible hybrid working environment (2-3 days a week in the office) with work-from-anywhere options for up to 8 weeks per year.
• Flexibility & Work-Life Balance: Supportive policies for managing personal and professional responsibilities, including caregiving and community involvement.
• Career Development: Culture of continuous learning and skill development, with tools and programs to support growth in an AI-enabled future.
• Industry-Competitive Benefits:
  • Comprehensive health, dental, vision, disability, and life insurance plans.
  • Flexible vacation, two company-wide Mental Health Days, and paid holidays.
  • Parental leave, sabbatical leave, and retirement savings with company match.
  • Optional hospital, accident, sickness, life, and AD&D insurance.
  • Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA).
  • Fitness reimbursement and Employee Assistance Program (EAP).
  • Group Legal and Identity Theft Protection benefits.
  • Commuter benefits, Adoption & Surrogacy Assistance, and Tuition Reimbursement.
  • Employee Stock Purchase Plan (ESPP).
• Culture: Globally recognized for inclusion, belonging, flexibility, and work-life balance, guided by values such as customer obsession, collaboration, and innovation.
• Social Impact: Opportunities to volunteer (two paid days off annually) and participate in pro-bono consulting, ESG initiatives, and the Social Impact Institute.
• Real-World Impact: Contribute to solutions that uphold the rule of law, support commerce, and provide trusted information globally.

Pay

The base compensation range for this role is $137,200 USD - $254,800 USD, positioned within the range based on knowledge, skills, experience, and internal equity. This role may also be eligible for an Annual Bonus based on enterprise and individual performance.