Sr. Director, Pipeline Strategy
for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must only include sections when posting has real, specific content. We need to parse content.
The posting includes:
- Intro about Smartsheet (company description). Could be "About the role"? Actually "About the role" is typical heading for role description. The content after "As the Senior Director of Pipeline Strategy, you will serve..." is responsibilities. So we can have sections: About the role (maybe a brief overview), Responsibilities (list), Requirements/Qualifications/Skills (maybe combine), Benefits, Pay.
We need to avoid repeating job title as heading. Also no Job ID etc.
We need to remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. At end there is "Equal Opportunity Employer ..." which is boilerplate; remove.
Also "Get To Know Us" maybe not needed? It's generic company culture; could be part of About the role? Might be considered fluff but it's substantive? It's about culture; maybe we can include as part of About the role? But we should preserve all substantive information; not invent or summarize away detail. The "Get To Know Us" paragraph is generic but still part of posting; we could include as a paragraph under About the role? However we need to avoid filler/placeholder text like "commensurate with experience". This paragraph is not filler; it's about culture. Could be included.
But we need to decide sections.
Let's extract:
Company intro: "For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. At Smartsheet, we believe that growth starts with pipeline. We're building a pipeline engine that scales, and we're looking for an experienced leader to own the strategy that powers it."
That's company overview; could be part of About the role.
Then role description: "As the Senior Director of Pipeline Strategy, you will serve as the strategic force behind our pipeline generation machine, setting the direction that determines how we source, accelerate, and convert opportunities across the business. In this role, you will be accountable for pipeline outcomes, not just operational uptime. You will own the direction-setting, system calibration, and growth strategy that fuel pipeline, with responsibility for the coverage and quality of sourced pipeline that feeds our global sales targets. This includes directing the strategy behind our inbound and outbound cadences, chat strategies, routing mechanisms, and intent data to shape our overall sales approach. You will also act as a key liaison to the broader Sales organization, translating winning SDR tactics into actionable playbooks that help Account Executives (AEs) accelerate self-sourced pipeline. This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity."
Then bullet list of responsibilities (starting with "You Will Own ...").
Then "You Have" qualifications.
Then "Current US Perks & Benefits" list.
Then "Smartsheet provides a competitive base salary range..." pay range.
Then "Get To Know Us" paragraph.
Then "Equal Opportunity Employer" boilerplate (remove).
We need to output HTML with headings for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule.
We have no Schedule info. So we should not include Schedule heading.
We have Benefits: list of perks.
We have Pay: base salary range and mention of incentive opportunity.
We have Requirements/Qualifications/Skills: The "You Have" section includes experience, fluency, track record, communication skills. Could be split into Requirements (experience) and Skills (fluency, track record, communication). But we can combine into one section "Requirements" or "Qualifications". The instruction says use headings for those categories if content exists. We'll create sections: Responsibilities, Requirements, Benefits, Pay. Also maybe About the role (company overview + role summary). Also maybe "Get To Know Us" could be part of About the role or separate? Could be "About the company". But not in list of allowed headings; only those listed. So we should incorporate into About the role or maybe omit if not fitting. The instruction: "use for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., meaning those are examples; we can use those headings. It doesn't forbid other headings, but better to stick to those. So we can use About the role for company overview and role summary. Then Responsibilities for the bullet list. Then Requirements for the "You Have" qualifications. Then Benefits for perks. Then Pay for salary range.
We should not include Schedule.
We need to use - for any list of duties/requirements/benefits. So responsibilities list, requirements list (maybe bullet), benefits list.
We need to use
for prose.
We must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details from the posting, but we can format them.
We need to remove boilerplate: EEO etc. Also remove duplicated lines (none). Remove application instructions (none). Remove cookie/navigation/legal etc.
We need to keep remote work eligibility mention: "This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity." That's substantive; include in About the role or Responsibilities? Probably in About the role (role summary). We'll keep.
We need to keep "You Will Own ..." bullet list.
We need to keep "You Have ..." bullet list.
We need to keep benefits list exactly.
We need to keep pay range: "US Base Salary Pay Range $132,500 - $157,500 USD" plus mention of incentive opportunity: "In addition, this role will be eligible for a market competitive incentive opportunity." Also earlier: "Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location." We need to keep that.
We need to keep "Get To Know Us" paragraph? It's substantive but not in allowed headings; maybe we can incorporate into About the role as prose. That would preserve it.
Thus About the role section will contain:
- Company intro paragraph(s)
- Role summary paragraph(s)
- Get To Know Us paragraph(s)
All as
elements.
Now Responsibilities: bullet list from "You Will Own ..." lines.
Let's extract each bullet:
- Own pipeline generation targets and outcomes across all segments
- Set strategic direction on which market segments, intent signals, and tradeoffs the system optimizes for
- Run weekly performance reviews (fit, persona alignment, cadences, meeting efficacy) to drive data-backed adjustments
- Partner with the Global VP of Sales Development to design and launch org-wide SDR initiatives
- Optimize inbound/intent systems — chat strategy, lead routing, intent data, automated cadences
- Keep regional/segment leaders equipped with enablement content and lead scoring models
- Chair cross-functional governance to prioritize tests and cut low-ROI channels
- Oversee AI tool training/calibration to match manager and rep needs
- Identify top SDR strategies and operationalize them into playbooks AEs can use to self-source pipeline
- Align end-to-end with Revenue Operations, Demand Gen, Product Marketing, Enablement, Sales, and Marketing
We need to keep the em dash etc. We'll keep as is.
Now Requirements: from "You Have":
- 15+ years leading Sales Development, Revenue Operations, or Pipeline Strategy in B2B SaaS or high-growth environments
- Deep fluency with intent platforms (e.g., 6sense), SDR engagement tech (e.g., Salesloft), conversational AI/chat tools, and CRM architecture (Salesforce)
- A track record of using data — account tiering, persona fit, engagement metrics — to make strategic pivots that grow pipeline output
- Exceptional communication skills and a proven ability to align SDR, Sales Leadership, and Marketing around shared goals
We could also include "Current US Perks & Benefits" as Benefits.
Benefits list:
- Employer subsidized medical/vision and dental coverage for full-time employees
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Sick Time Off
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location in the U.S. (role specific)
We need to keep each as
- .
Pay: include paragraphs:
- Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location.
- In addition, this role will be eligible for a market competitive incentive opportunity.
- US Base Salary Pay Range $132,500 - $157,500 USD
We could combine into
elements.
Now we need to output only HTML fragment, no /, no markdown fences.
Thus output:
About the role
For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. At Smartsheet, we believe that growth starts with pipeline. We're building a pipeline engine that scales, and we're looking for an experienced leader to own the strategy that powers it. As the Senior Director of Pipeline Strategy, you will serve as the strategic force behind our pipeline generation machine, setting the direction that determines how we source, accelerate, and convert opportunities across the business. In this role, you will be accountable for pipeline outcomes, not just operational uptime. You will own the direction-setting, system calibration, and growth strategy that fuel pipeline, with responsibility for the coverage and quality of sourced pipeline that feeds our global sales targets. This includes directing the strategy behind our inbound and outbound cadences, chat strategies, routing mechanisms, and intent data to shape our overall sales approach. You will also act as a key liaison to the broader Sales organization, translating winning SDR tactics into actionable playbooks that help Account Executives (AEs) accelerate self-sourced pipeline. This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity.
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule)." It says e.g., meaning those are examples; we can use those headings. It doesn't forbid other headings, but better to stick to those. So we can use About the role for company overview and role summary. Then Responsibilities for the bullet list. Then Requirements for the "You Have" qualifications. Then Benefits for perks. Then Pay for salary range.
We should not include Schedule.
We need to use - for any list of duties/requirements/benefits. So responsibilities list, requirements list (maybe bullet), benefits list.
We need to use
for prose.
We must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details from the posting, but we can format them.
We need to remove boilerplate: EEO etc. Also remove duplicated lines (none). Remove application instructions (none). Remove cookie/navigation/legal etc.
We need to keep remote work eligibility mention: "This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity." That's substantive; include in About the role or Responsibilities? Probably in About the role (role summary). We'll keep.
We need to keep "You Will Own ..." bullet list.
We need to keep "You Have ..." bullet list.
We need to keep benefits list exactly.
We need to keep pay range: "US Base Salary Pay Range $132,500 - $157,500 USD" plus mention of incentive opportunity: "In addition, this role will be eligible for a market competitive incentive opportunity." Also earlier: "Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location." We need to keep that.
We need to keep "Get To Know Us" paragraph? It's substantive but not in allowed headings; maybe we can incorporate into About the role as prose. That would preserve it.
Thus About the role section will contain:
- Company intro paragraph(s)
- Role summary paragraph(s)
- Get To Know Us paragraph(s)
All as
elements.
Now Responsibilities: bullet list from "You Will Own ..." lines.
Let's extract each bullet:
- Own pipeline generation targets and outcomes across all segments
- Set strategic direction on which market segments, intent signals, and tradeoffs the system optimizes for
- Run weekly performance reviews (fit, persona alignment, cadences, meeting efficacy) to drive data-backed adjustments
- Partner with the Global VP of Sales Development to design and launch org-wide SDR initiatives
- Optimize inbound/intent systems — chat strategy, lead routing, intent data, automated cadences
- Keep regional/segment leaders equipped with enablement content and lead scoring models
- Chair cross-functional governance to prioritize tests and cut low-ROI channels
- Oversee AI tool training/calibration to match manager and rep needs
- Identify top SDR strategies and operationalize them into playbooks AEs can use to self-source pipeline
- Align end-to-end with Revenue Operations, Demand Gen, Product Marketing, Enablement, Sales, and Marketing
We need to keep the em dash etc. We'll keep as is.
Now Requirements: from "You Have":
- 15+ years leading Sales Development, Revenue Operations, or Pipeline Strategy in B2B SaaS or high-growth environments
- Deep fluency with intent platforms (e.g., 6sense), SDR engagement tech (e.g., Salesloft), conversational AI/chat tools, and CRM architecture (Salesforce)
- A track record of using data — account tiering, persona fit, engagement metrics — to make strategic pivots that grow pipeline output
- Exceptional communication skills and a proven ability to align SDR, Sales Leadership, and Marketing around shared goals
We could also include "Current US Perks & Benefits" as Benefits.
Benefits list:
- Employer subsidized medical/vision and dental coverage for full-time employees
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Sick Time Off
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location in the U.S. (role specific)
We need to keep each as
- .
Pay: include paragraphs:
- Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location.
- In addition, this role will be eligible for a market competitive incentive opportunity.
- US Base Salary Pay Range $132,500 - $157,500 USD
We could combine into
elements.
Now we need to output only HTML fragment, no /, no markdown fences.
Thus output:
About the role
For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. At Smartsheet, we believe that growth starts with pipeline. We're building a pipeline engine that scales, and we're looking for an experienced leader to own the strategy that powers it. As the Senior Director of Pipeline Strategy, you will serve as the strategic force behind our pipeline generation machine, setting the direction that determines how we source, accelerate, and convert opportunities across the business. In this role, you will be accountable for pipeline outcomes, not just operational uptime. You will own the direction-setting, system calibration, and growth strategy that fuel pipeline, with responsibility for the coverage and quality of sourced pipeline that feeds our global sales targets. This includes directing the strategy behind our inbound and outbound cadences, chat strategies, routing mechanisms, and intent data to shape our overall sales approach. You will also act as a key liaison to the broader Sales organization, translating winning SDR tactics into actionable playbooks that help Account Executives (AEs) accelerate self-sourced pipeline. This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity.
for prose. We must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep all details from the posting, but we can format them. We need to remove boilerplate: EEO etc. Also remove duplicated lines (none). Remove application instructions (none). Remove cookie/navigation/legal etc. We need to keep remote work eligibility mention: "This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity." That's substantive; include in About the role or Responsibilities? Probably in About the role (role summary). We'll keep. We need to keep "You Will Own ..." bullet list. We need to keep "You Have ..." bullet list. We need to keep benefits list exactly. We need to keep pay range: "US Base Salary Pay Range $132,500 - $157,500 USD" plus mention of incentive opportunity: "In addition, this role will be eligible for a market competitive incentive opportunity." Also earlier: "Smartsheet provides a competitive base salary range for roles that may be hired in different geographic areas we are licensed to operate our business from. Actual compensation is determined by several factors including, but not limited to, level of professional, educational experience, skills, and specific candidate location." We need to keep that. We need to keep "Get To Know Us" paragraph? It's substantive but not in allowed headings; maybe we can incorporate into About the role as prose. That would preserve it. Thus About the role section will contain: - Company intro paragraph(s) - Role summary paragraph(s) - Get To Know Us paragraph(s) All as
elements. Now Responsibilities: bullet list from "You Will Own ..." lines. Let's extract each bullet: - Own pipeline generation targets and outcomes across all segments - Set strategic direction on which market segments, intent signals, and tradeoffs the system optimizes for - Run weekly performance reviews (fit, persona alignment, cadences, meeting efficacy) to drive data-backed adjustments - Partner with the Global VP of Sales Development to design and launch org-wide SDR initiatives - Optimize inbound/intent systems — chat strategy, lead routing, intent data, automated cadences - Keep regional/segment leaders equipped with enablement content and lead scoring models - Chair cross-functional governance to prioritize tests and cut low-ROI channels - Oversee AI tool training/calibration to match manager and rep needs - Identify top SDR strategies and operationalize them into playbooks AEs can use to self-source pipeline - Align end-to-end with Revenue Operations, Demand Gen, Product Marketing, Enablement, Sales, and Marketing We need to keep the em dash etc. We'll keep as is. Now Requirements: from "You Have": - 15+ years leading Sales Development, Revenue Operations, or Pipeline Strategy in B2B SaaS or high-growth environments - Deep fluency with intent platforms (e.g., 6sense), SDR engagement tech (e.g., Salesloft), conversational AI/chat tools, and CRM architecture (Salesforce) - A track record of using data — account tiering, persona fit, engagement metrics — to make strategic pivots that grow pipeline output - Exceptional communication skills and a proven ability to align SDR, Sales Leadership, and Marketing around shared goals We could also include "Current US Perks & Benefits" as Benefits. Benefits list: - Employer subsidized medical/vision and dental coverage for full-time employees - 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay) - Monthly stipend to support your work and productivity - Flexible Time Away Program, plus Sick Time Off - US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans - US employees receive 12 paid holidays per year - Up to 24 weeks of Parental Leave - Personal paid Volunteer Day to support our community - Opportunities for professional growth and development including access to Udemy online courses - Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account - Teleworking options from any registered location in the U.S. (role specific) We need to keep each as
elements. Now we need to output only HTML fragment, no /, no markdown fences. Thus output:
About the role
For over 20 years, Smartsheet has empowered teams to manage work seamlessly and scale solutions smarter. Now, in our most ambitious chapter yet, we are uniting human teams with AI agents. By orchestrating the work agents do best, automating manual tasks and uncovering insights at scale, we create the space for people to focus on what truly matters: judgment, creativity, and big thinking. That is magic at work, and it’s what we show up for every day. At Smartsheet, we believe that growth starts with pipeline. We're building a pipeline engine that scales, and we're looking for an experienced leader to own the strategy that powers it. As the Senior Director of Pipeline Strategy, you will serve as the strategic force behind our pipeline generation machine, setting the direction that determines how we source, accelerate, and convert opportunities across the business. In this role, you will be accountable for pipeline outcomes, not just operational uptime. You will own the direction-setting, system calibration, and growth strategy that fuel pipeline, with responsibility for the coverage and quality of sourced pipeline that feeds our global sales targets. This includes directing the strategy behind our inbound and outbound cadences, chat strategies, routing mechanisms, and intent data to shape our overall sales approach. You will also act as a key liaison to the broader Sales organization, translating winning SDR tactics into actionable playbooks that help Account Executives (AEs) accelerate self-sourced pipeline. This role reports to the VP, Global Sales Development and is eligible for remote work within the United States, in locations where Smartsheet has a legal entity.