Sr Demand Generation Manager

About Us

Auctane is dedicated to helping businesses meet the demands of their industry and customers. Our products, including ShipStation, Stamps.com, and more, facilitate the annual mailing and shipping of billions of items worldwide. We partner with major companies like Amazon, UPS, USPS, eBay, and Walmart.

About The Role

The Senior Demand Generation Manager is responsible for executing and optimizing integrated campaigns to generate pipeline and accelerate revenue growth. Key responsibilities include:

• Coordinate integrated campaign execution across email, content, events, paid media, webinars, and website
• Run and optimize paid media campaigns on LinkedIn, 6sense, and partner on search, social, and display to generate qualified leads and grow pipeline
• Work closely with the performance team and agency partners on creative development and media buying, ensuring execution meets performance targets
• Execute account-based programs in close partnership with Sales, Product Marketing, and Content teams
• Align campaign execution to GTM priorities and segment-specific growth goals
• Track and report on campaign results using tools like HubSpot, Salesforce, 6Sense, and Looker
• Partner with lifecycle marketing to nurture leads and accelerate deal velocity
• Collaborate on quarterly campaign planning and field activation strategies

What Will You Be Doing?

Coordinate integrated campaign execution across email, content, events, paid media, webinars, and website
Run and optimize paid media campaigns across LinkedIn, 6sense and partner on search, social and display to generate qualified leads and grow pipeline
Work closely with the performance team and agency partners on creative development and media buying, ensuring execution meets performance targets
Execute account-based programs in close partnership with Sales, Product Marketing, and Content teams
Align campaign execution to GTM priorities and segment-specific growth goals
Track and report on campaign results using tools like HubSpot, Salesforce, 6Sense, and Looker
Partner with lifecycle marketing to nurture leads and accelerate deal velocity
Collaborate on quarterly campaign planning and field activation strategies

What Are We Looking For?

• Bachelor’s degree in Marketing, Business, or a related field
• 6+ years in B2B demand generation or campaign execution roles to the Enterprise segment
• Hands-on experience with paid media, campaign operations, and ABM
• Strong project management skills with cross-functional coordination experience
• Proven success in optimizing demand generation campaigns to deliver measurable ROI
• Proficiency with Salesforce, HubSpot, 6Sense, and equivalent marketing tech stack
• Experience working with agencies and external partners
• Data-driven mindset with ability to translate insights into action
• Experience in SaaS, eCommerce, logistics, or shipping is a plus

What Will Make You Stand Out?

• Possesses a “go-getter” mindset: driven, resourceful, and willing to put in the effort to achieve goals with a proactive and hands-on approach
• Deep understanding of tools like 6Sense, LinkedIn, and marketing automation platforms
• Experience aligning demand generation efforts with cross-functional GTM strategies for B2B products
• The ability to thrive in a dynamic, fast-paced environment

What Do We Offer?

• Hybrid work schedule with office days being Tuesdays, Wednesdays, and Thursdays
• Flex Time Off policy allowing you to take control of your time off
• 401k employer matching program to support your financial future
• Annual merit reviews to recognize and reward your hard work and achievements
• Company events and team-building activities to foster a fun and collaborative work environment
• Attractive office space in Austin with free drinks, snacks, and catered lunches
• Health and wellness benefits including medical, dental, vision plans, and a fitness center with Tonal Mirrors, Pelotons, and free weights
• Mental health support through an Employee Assistance Program
• Gym discounts to help you maintain a healthy lifestyle
• Education reimbursement to support your professional growth
• Employee referral program to help us find top talent
• An inclusive, casual, and upbeat work environment where everyone's personality and opinions are valued

Additional Position Duties

• Sit for prolonged periods of time
• Utilize wrist and hands for a prolonged period of time
• Walk short distances
• Stand for short periods
• Speak and converse with others
• Lift up to 25 lbs without assistance up to chest height

Equal Opportunity Employer/Veterans/Disabled

If you are based in California, please read this important information about the ShipStation Privacy Policy for California residents linked here.