Jobs · Pennsylvania

Sr Channel Marketing Manager

Paychex · Allentown, PA · 1 mo ago
Hybrid$121k–$166k/yrFull-time
We need to output HTML fragment with sections: h3 for headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Use
  • for any list of duties/requirements/benefits, and

    for prose. We must not repeat job title as heading. No Job ID etc. Remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, application instructions. Also remove "Note: The benefits described apply to full-time employees..." maybe keep? It's a note about benefits; but it's not boilerplate? It's a note about benefits variation; could be considered part of benefits section. We'll keep it maybe as part of benefits prose. We need to preserve all substantive information. Let's extract content. Posting text: "Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and advisory services together into a single connected HCM platform. As Paychex and Paycor come together, we're combining innovative technology, data-driven insights, AI, and human expertise to help organizations work smarter, support their people, and achieve better business outcomes. This is an exciting time to join our team as we continue to invest in innovation, simplify client experiences, and shape the future of work. At Paychex, you'll have the opportunity to grow your career, make a meaningful impact, and be part of something bigger as One Paychex." That's overview/intro. "Overview Leads the development and implementation of division-wide product marketing plans or corporate marketing programs." Probably "Overview" heading content: "Leads the development and implementation of division-wide product marketing plans or corporate marketing programs." Then "Responsibilities" list: "Leads market research and the development of go-to-market strategies to increase referrals, revenue and retention within current client base and assigned referral channels. Manages the development and implementation of marketing plans and communications, in coordination with referral partners when appropriate, including promotions, printed material, web content, electronic sales presentations, digital marketing, and any other media. Coordinates with various Paychex functional areas, as required, to ensure appropriate operational support of assigned distribution channel or client segments. Manages the coordinated execution of marketing programs with the Sales organization to ensure effective utilization of opportunities. Meets with senior leadership to determine the marketing and sales support needs for assigned distribution channels and client segments. Directs the preparation of reports to share with senior leadership regarding activity and results. Oversees and implements marketing communications strategies to ensure adherence to Paychex brand standards. Monitors competitive environment and adjusts plans to meet future opportunities. Manages a team of Channel Marketing Managers and Associate Managers to develop and execute marketing strategies. Recruits, selects, hires, and evaluates performance of personnel to ensure all department needs are handled appropriately. Counsels and develops staff for personal and corporate advancement through career development, training programs and other resources as required for professional advancement." Then "Qualifications" list: "Bachelor's Degree Master's Degree - Preferred 3 years of experience in Management. 6 years of experience in Marketing and/or relationship management capacity." Then "Compensation" section: "In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $120,509 - $165,800 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range." Then "Live the Paychex Values" list: values bullet points. Then "What's in it for you?" with subpoints: We value your well-being..., We value your time..., We value your development..., We value your perspective..., We value our communities... Then note about benefits: "Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary." Then "Not sure if you meet every requirement? ..." That's encouragement to apply; maybe we can keep as prose but it's somewhat boilerplate? It's encouraging to apply; not strictly boilerplate but could be considered application encouragement. The instruction says remove application instructions. This is not exactly instructions but encouragement; maybe we keep? Safer to keep as prose? It's not an instruction to apply, just encouragement. Might keep. Then "Paychex is an equal opportunity employer..." That's EEO boilerplate; must remove. Thus sections: About the role? The overview/intro could be "About the role". We have an "Overview" line but we can treat that as About the role. The posting includes "Overview" as a heading; we can use that as section heading. But rule: use

    for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should map content to those headings. We have Overview content; we could put under About the role. Or we could keep Overview heading as h3? The examples list includes About the role, Responsibilities, etc. It says use h3 for section headings (e.g. About the role, Responsibilities...). It doesn't forbid using Overview as heading, but better to map to About the role. We'll produce sections: About the role, Responsibilities, Qualifications, Pay, Benefits, Values (maybe not listed but could be under Benefits? Actually values are separate; but we don't have a heading for Values in the list; we could either omit or include as a section if we have content. The instruction: "Prefer a few substantive sections over many thin ones." Values could be considered part of Benefits or culture; but we have a distinct list of values. Could we include as a section "Values"? Not in the examples but maybe allowed? The instruction says use h3 for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't say you cannot use other headings, but suggests those are typical. Safer to stick to those headings. We could incorporate Values into Benefits or About the role. But values are separate; maybe we can put them under Benefits as part of "What's in it for you?" Actually "What's in it for you?" is benefits and culture. So we can treat that as Benefits section. The values list could be part of Benefits or maybe we can omit values section to avoid thin section. However values are substantive; but we could incorporate them into Benefits prose. We have "What's in it for you?" which includes well-being, time, development, perspective, communities. That's basically benefits and culture. So we can put that under Benefits. Thus sections: About the role (overview), Responsibilities, Qualifications, Pay, Benefits. We might also include Requirements? The qualifications already cover requirements; we could treat Qualifications as Requirements. But we have both Qualifications and Requirements headings in examples. We have qualifications content; we can put under Qualifications. We could also add Requirements heading but content would be same; better to just have Qualifications. We need to output HTML fragment only. Structure:

    About the role

    ...overview text...

    Responsibilities

    • ...
    • ...

    Qualifications

    • Bachelor's Degree
    • Master's Degree - Preferred
    • 3 years of experience in Management.
    • 6 years of experience in Marketing and/or relationship management capacity.

    Pay

    ...compensation text...

    Benefits

    ...What's in it for you? text plus note about benefits...

    We need to ensure we preserve all substantive information. Let's extract exact prose. Overview text: "Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and advisory services together into a single connected HCM platform. As Paychex and Paycor come together, we're combining innovative technology, data-driven insights, AI, and human expertise to help organizations work smarter, support their people, and achieve better business outcomes. This is an exciting time to join our team as we continue to invest in innovation, simplify client experiences, and shape the future of work. At Paychex, you'll have the opportunity to grow your career, make a meaningful impact, and be part of something bigger as One Paychex." Then "Overview Leads the development and implementation of division-wide product marketing plans or corporate marketing programs." Actually the line "Overview Leads the development and implementation of division-wide product marketing plans or corporate marketing programs." seems to be a heading "Overview" then content. So we need to include that content as part of About the role? Probably yes. So About the role should include both the introductory paragraph and that sentence. Thus About the role content: combine both paragraphs. Let's combine: First paragraph (the big intro) then second sentence: "Leads the development and implementation of division-wide product marketing plans or corporate marketing programs." We'll put as

    containing both sentences (maybe two paragraphs). Could be two

    but rule: use

    for prose. Could have multiple

    under same section. We'll do two

    . Now Responsibilities: list each line as

  • . We need to ensure we keep punctuation exactly. Responsibilities lines: 1. Leads market research and the development of go-to-market strategies to increase referrals, revenue and retention within current client base and assigned referral channels. 2. Manages the development and implementation of marketing plans and communications, in coordination with referral partners when appropriate, including promotions, printed material, web content, electronic sales presentations, digital marketing, and any other media. 3. Coordinates with various Paychex functional areas, as required, to ensure appropriate operational support of assigned distribution channel or client segments. 4. Manages the coordinated execution of marketing programs with the Sales organization to ensure effective utilization of opportunities. 5. Meets with senior leadership to determine the marketing and sales support needs for assigned distribution channels and client segments. 6. Directs the preparation of reports to share with senior leadership regarding activity and results. 7. Oversees and implements marketing communications strategies to ensure adherence to Paychex brand standards. 8. Monitors competitive environment and adjusts plans to meet future opportunities. 9. Manages a team of Channel Marketing Managers and Associate Managers to develop and execute marketing strategies. 10. Recruits, selects, hires, and evaluates performance of personnel to ensure all department needs are handled appropriately. 11. Counsels and develops staff for personal and corporate advancement through career development, training programs and other resources as required for professional advancement. Now Qualifications lines: - Bachelor's Degree - Master's Degree - Preferred - 3 years of experience in Management. - 6 years of experience in Marketing and/or relationship management capacity. Now Pay section: copy the compensation paragraph exactly. Compensation text: "In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $120,509 - $165,800 annually. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range." Now Benefits section: include "What's in it for you?" bullet points and note. We need to format as
    • for list of benefits. The "What's in it for you?" includes statements each starting with "We value your ...". Those are benefits. We'll make each as
    • . Also include the note about benefits as a

      after list. Thus Benefits section:

      Benefits

      • We value your well-being: We provide over 21 comprehensive

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