Sr. Account Executive - Marketing Agency

Sr. Account Executive Description of the RoleThe Sr. Account Executive serves as a strategic and executional lead across assigned accounts—owning client relationships, guiding marketing initiatives, and ensuring smooth delivery of work across internal teams. This role is a step above Senior Account Executive and provides critical leadership support to the Sr. Account Director by owning projects, driving strategy, and managing day-to-day client communication. You are both strategic and operational, able to build trust with clients, lead internal teams with clarity, and drive projects forward with precision. You are confident owning initiatives from brief through execution, and you thrive in a fast-paced environment where collaboration, attention to detail, and results matter. What Sets You ApartYou see the full field, not just the yard in front of you. You connect dots, anticipate needs, and move smoothly between strategy, delivery, and team leadership.Deep fluency across paid, owned, and earned digital channels with the ability to turn performance into practical next stepsExperience supporting full website life cycles from requirements and build phases through launch and ongoing improvementThe skill to work confidently across different industries, service lines, and project types without losing momentumComfort sharing proactive strategic recommendations and showing clients the next best move before they askStrong financial judgment with a consistent ability to protect scope, stay ahead of budget risks, and surface solutions earlyAn instinct for uncovering roadmap opportunities and value expansion moments that support growth without owning a numberCuriosity, calm, and communication that elevate conversations, create clarity, and build client trust What we’re leaning on YOU for:Owning day-to-day client relationships with confidence and care, being the first call for questions, strategy, and execution across active projectsLeading cross-functional collaboration across creative, digital, and development teams to ensure work is aligned, efficient, and on-brandConnecting marketing strategy to business objectives, not just executing deliverables, but making sure they’re moving the needleBuilding and maintaining client trust by showing up prepared, informed, and proactive in solving problems and removing roadblocksDriving project momentum, managing multiple timelines, priorities, and workstreams with precision and accountabilityTranslating client needs into clear internal direction, helping ensure briefs are tight, deliverables are high-quality, and feedback loops are productiveOwning scope and budget tracking, ensuring projects stay on budget, flagging risks early, and collaborating with the Sr. AD on adjustments as neededLeading meetings and presentations, internal and client-facing—with clarity, confidence, and purposeSupporting campaign strategy, developing briefs, building decks, and helping shape the strategic direction of creative and digital workPrimary Responsibilities Include: Client Leadership & Strategic SupportLead/Contribute status meetings with clients; build agendas, facilitate discussions, and follow up with action itemsUnderstand client business deeply; bring proactive recommendations to elevate performanceReview and refine creative and strategic deliverables to ensure alignment with objectivesIdentify cross-sell or upsell opportunities and flag to Sr. AD for supportAttend in-person meetings and build meaningful client relationships Project Oversight & ExecutionMaintain up-to-date project trackers and timelines; hold teams accountable for deadlinesCollaborate with Creative, Digital, Dev, and PM teams to deliver best-in-class workDevelop and manage content briefs, timelines, budgets, and approvalsReview and QA deliverables before client deliveryFlag risks early, present solutions, and work with internal teams to resolve Budget & Financial ManagementTrack client budgets weekly; ensure service lines are within scope and flag overagesMaintain monthly budget trackers and update actuals Assist with billing documentation and monthly finance meetingsPartner with GAD to develop estimates for new scopes and campaigns Reporting & OptimizationWork with internal teams to build campaign and performance reportsLead reporting meetings, present results to clients, and recommend next stepsIdentify optimization opportunities across digital, web, and creative programs New Project & Scope DevelopmentDevelop scopes for project-based work, such as web updates, and creative campaignsCoordinate internal kickoff meetings and ensure job setups are completed in our tech stackGuide clients through onboarding and set up clear expectations from the start Skills DesiredStrong communicator (written and verbal), proactive and solutions-orientedStrong understanding of digital marketing strategies across paid, owned, and earned channelsHighly organized with experience managing complex, multi-channel campaignsCollaborative team player with the ability to lead initiatives and motivate othersComfortable analyzing metrics and drawing insights from performance dataDeep understanding of project management tools and agency workflowsEagerness to grow into a senior strategic leadership role Requirements· 3-5 years of experience in digital marketing, client services, or account management· Proven ability to manage accounts independently and lead strategic initiatives· Experience managing marketing budgets and campaigns across digital and traditional channels· Bachelor's degree or equivalent experience· Experience with B2B, healthcare, industrial, or financial clients a strong plus