Sports Marketing Creative Specialist
College of Saint Benedict and Saint John’s University · St Joseph, MN · 1 wk ago
MarketingFull-time
Position Summary
The Athletics Department at Saint John’s University invites applications for a full-time (1.0 FTE), benefit eligible position of Sports Marketing Creative Specialist.
Responsibilities
- Develop, execute, and manage visual storytelling, digital content, and sports marketing media for Saint John’s University athletics.
- Partner with designers, writers and digital-marketing colleagues to create and execute athletics content across platforms and channels – email, web, social, print, fundraising solicitations and environmental graphics and signage – including gojohnnies.com and athletics social media channels.
- Work closely with the Sports Marketing team to ensure the timely creation and execution of creative content supporting sponsorships, promotions, and marketing initiatives.
- Staff home intercollegiate athletic events; supervise student employees and coordinate the management of visual advertisements and branding for home athletic events, assist with live video stream, troubleshoot as needed and assist with game setup and teardown.
- Lead, train and supervise a team of student employees; ensure their understanding and execution of CSB+SJU brand voice and visual identities (including athletics identity).
- Work collaboratively with athletic communications, institutional advancement, coaches and other campus partners.
- Serve as the manager of all SJU athletic digital boards and develop a “run of show” that meets advertisement and sponsor needs and enhances the student-athlete experience.
- Understand and follow best practices and trends in media relations, content creation, copywriting, digital marketing and branding.
- Perform other duties as assigned.
Qualifications
- Minimum Qualifications: Bachelor's degree in marketing, sports management, digital media, or a related field; or equivalent combination of education and relevant experience.
- One or more years of experience in marketing or digital media.
- Experience in graphic design, photography, videography and social media content creation.
- Cross-channel expertise that includes websites, email, print and social media.
- Highly creative and strategic; collaborative in ideation and feedback.
- Strong presentation and interpersonal communication skills.
- Proficient with Adobe Creative Suite or equivalent.
- Strong understanding of social media platforms, analytics and digital marketing.
- Availability to work nights and weekends as required to support events.