Specialist Technical Tools
Food Lion · Salisbury, NC · 1 wk ago
EngineeringFull-time
Position Summary
The Marketing Project Management & Automation Specialist is responsible for driving end-to-end project management excellence across the marketing function while actively identifying, testing, and scaling advanced technology solutions that improve efficiency, automation, and productivity.
Principle duties and responsibilities
Marketing Project Management
- Lead project management for marketing initiatives, campaigns, and operational programs, ensuring clear scope, timelines, milestones, and accountability across cross-functional teams.
- Manage integrated workflows across strategy, creative development, production, approvals, launch, and post-launch analysis.
- Maintain and continuously improve project plans, timelines, status reporting, and risk mitigation practices.
- Serve as a central point of coordination to ensure teams remain on track, dependencies are managed, and priorities are aligned.
- Proactively identify bottlenecks and recommend process improvements to increase speed, quality, and predictability of delivery.
Process Optimization & Automation
- Assess existing marketing workflows to identify opportunities for simplification, standardization, and automation.
- Design and implement improved processes, templates, and operating models that reduce manual effort and increase consistency.
- Measure and track improvements in cycle time, throughput, and overall marketing productivity.
Advanced Technology & Tool Exploration
- Research, evaluate, and pilot emerging marketing, project management, workflow, and AI-enabled tools that can automate repeatable tasks and enhance team productivity.
- Partner with marketing, IT, and governance teams to scope, test, and recommend tools that align with enterprise standards and business needs.
- Support adoption of approved tools through documentation, training, and change management.
- Stay current on evolving trends in marketing technology, automation, and AI as they relate to creative development, campaign execution, and operational efficiency.
Collaboration & Communication
- Act as a trusted partner to marketing leaders and teams, translating priorities into clear plans and execution roadmaps.
- Facilitate regular project reviews, status updates, and retrospectives to drive transparency and continuous improvement.
- Support alignment across internal and external partners to ensure shared understanding of expectations and timelines.
Basic Qualification
- Proven experience in project and process management within a marketing, creative, or related business environment.
- Demonstrated ability to manage multiple, concurrent projects with competing priorities.
- Strong understanding of full-funnel marketing campaign development processes and milestones.
- Experience assessing workflows and identifying opportunities for process improvement and automation.
- Excellent organizational, communication, and stakeholder management skills
Preferred Qualification
- Experience working with marketing technology, workflow tools, or AI-enabled solutions.
- Familiarity with agile or hybrid project management methodologies.
- Experience supporting integrated marketing or brand campaigns in a complex organization.
- Ability to translate technical or tool-related concepts into practical, user-friendly solutions for marketers.
Education
- Bachelor's degree in Marketing, Business, Communications, or a related field (or equivalent experience).
Experience
- 3-5+ years of experience in project management, marketing operations, or a similar role.
Skills and abilities
- Project planning and execution
- Process design and optimization
- Automation and productivity mindset
- Analytical and problem-solving skills
- Strong written and verbal communication
- Change management and influence without authority
- Familiarity with technology tools including sales force, adobe workfront, etc.
- Strong Microsoft office skills
- Good oral and presentation skills
- Working knowledge of retail food industry, store operation, and mass marketing
- Organization and time management skills
- Good interpersonal skills at interacting with a wide variety of individuals
- Campaign & Project management skills
Pay
TBD
Schedule
TBD