Specialist, Digital Activation
Apex is Publicis Groupe’s futures marketplace, leveraging Publicis capital to create risk-free, value-based investment opportunities for clients. Our industry expertise, understanding of consumer and market trends, and strategic partnerships enable Apex to deliver innovative, omnichannel solutions for clients that drive a range of marketing and business goals. Apex solutions help shape the industry, drive outcomes, and keep Publicis clients ahead of trend.
The Specialist role will report into the Supervisor position and will be a part of the Digital Strategy & Activation Team. This team works collectively to ensure that we have a thorough understanding of and a pulse on the media landscape, make smart investments with media partners, negotiating mutually favorable terms, and plan and execute client media buys that best deliver on their business and marketing objectives.
Responsibilities
- Understand roles and responsibilities within the team.
- Contribute to training of Sr Associates/Associates on their team and billing/reconciliation team individuals.
- Reviews and supports goals of Sr./Associates.
- Participate in meetings with partners.
- Understands partner portfolio offerings and can identify client opportunities.
- Participate in negotiations for assigned clients and campaigns.
- Identify performance issues with partner and manage optimization conversations for select mid-level accounts.
- Develop campaigns that partner with preferred partners.
- Execute campaign management and delivery in full of select mid-level accounts across most steps independently with great accuracy.
- Participate in negotiations.
- Develop with support