Social Media Specialist

Montage Marketing Group is seeking an experienced marketing, public relations, or communications professional to develop and execute social media strategies for our award-winning agency. This part-time, non-exempt position is remote, with occasional travel to the Rockville, Maryland office or client sites. The hourly rate is $25-$30, and hours are flexible. Remote work is available for residents of Virginia, Maryland, Washington D.C., Delaware, New York, West Virginia, North Carolina, Texas, Florida, and Arizona.

Responsibilities

• Design, develop, and execute external client-facing campaigns and internal agency marketing initiatives.
• Research, compile, and synthesize complex information or technical health concepts into compelling social media campaigns.
• Lead audience segmentation and targeting, applying a strong understanding of content nuances and end-user personas.
• Work alongside project teams to create campaign timelines, calendars, and schedules.
• Demonstrate knowledge across social media platforms to deliver impactful and engaging content focused on project or client outcomes.
• Partner with graphic designers and copywriters to ideate, develop, refine, and perfect content messaging and visuals.
• Co-create impactful storytelling concepts through the lens of intended target audiences.
• Apply prescribed client branding standards and accessibility requirements across all content collateral.
• Explore and recommend innovative mediums, selecting and deploying methods that generate the highest impact.
• Coordinate with data analysts to track key engagement metrics and oversee data-driven campaign adaptations.

Requirements

• 3+ years of professional experience developing and executing social media campaigns.
• Expertise across social media platforms, including X/Twitter, Facebook, Instagram, Pinterest, YouTube, LinkedIn, and TikTok.
• Strong working knowledge of social media principles, including content creation, audience engagement, hashtags, trends, and platform-specific content.
• Excellent organizational skills and ability to manage multiple assignments and deadlines.
• Demonstrated creativity and interest in developing video or digital content for social media platforms.
• Excellent writing, editing, and storytelling skills.
• Professional judgment when representing an organization publicly on social media.
• Background in public health communications, graphic design, or similar.

Preferred Qualifications

• Bachelor’s degree in communications, journalism, marketing, public relations, or a similar field.
• Located within a commutable distance to offices in Rockville, MD.
• Experience supporting federal, state, or local government clients.
• Background in technology, environment, or transportation industries.

About Montage Marketing Group

Montage Marketing Group is an award-winning marketing firm focused on making connections—and making a difference. Our team consists of innovators, co-creators, visionaries, and change-makers dedicated to engaging audiences and driving impact. We specialize in engagement, outreach, communication, event planning, and experiential design. As a third-party-certified woman business enterprise and a member of the US Small Business Administration’s 8(a) program, we prioritize collaboration, creativity, and shared success.

We foster a caring, collaborative environment where each team member’s voice is valued, contributions are celebrated, and success is shared. We encourage personal and professional growth, inviting individuals to make our agency their pathway to fulfillment.

Pay

$25–$30 per hour.

Schedule

Part-time, flexible hours with remote work options. Occasional travel may be required.