Social Media Specialist

We are looking for the right people — people who want to innovate, achieve, grow and lead. We attract and retain the best talent by investing in our employees and empowering them to develop themselves and their careers. Experience the challenges, rewards and opportunity of working for one of the world’s largest providers of products and services to the global energy industry.

Responsibilities

• Own and maintain all corporate social media channels, ensuring consistent, accurate, and timely content across platforms.
• Manage the global social media content calendar, coordinating posts, workflows, and approvals teams.
• Create, edit, and publish platform‑specific content; monitor channels and engage with audiences.
• Monitor social channels for brand sentiment, emerging issues, and audience insights; escalate risks and opportunities as needed.
• Manage the employee advocacy platform, curating and enabling employee‑shared content.
• Manage paid social advertising, including setup, optimization, performance tracking, and reporting.
• Track key performance metrics, deliver training on social media best practices, and apply insights to continuously improve content and campaign performance.

Requirements

• High school diploma and 3 years of experience in digital marketing.
• 5+ years of Marketing or Communications experience strongly preferred.
• Degree strongly preferred.
• Experience managing social media channels and paid campaigns.

Candidates whose qualifications exceed the minimum requirements will be considered for higher‑level roles (Digital Marketing Specialist, Digital Marketing Lead, or Digital Marketing Manager) based on experience, additional job requirements, and business needs.

Preferred Skills

• Strong writing, editing, organization, and attention to detail.
• Ability to manage multiple deadlines and coordinate with diverse stakeholders.
• Familiarity with AI‑assisted tools for content drafting, compliance checks, and workflow efficiency.
• Experience with social media management and analytics platforms, including paid social tools.

Benefits

At Halliburton, we’re committed to providing you and your family with a comprehensive and affordable benefits package — supporting your physical, emotional, financial, and parental needs now and in the future. When you join our team, you’ll have access to a wide range of resources designed to help you thrive at work and at home.

Location

3000 N. Sam Houston Parkway E., Houston, Texas, 77032, United States