Social Media Senior Associate

About the role

As a Social Media Senior Associate within Consumer & Community Banking, you will strengthen the creative and coaching side of the Ambassador Program supporting Chase Community Managers. These on-the-ground leaders, based in Chase Community Centers, build local relationships and deliver community programming—connecting customers and neighbors to financial education, resources, and Chase experts through events and partnerships.

This role sits within the Chase Social Media team, reporting to the Executive Director, Strategy and Ambassador Programs. You will partner closely with Chase Community Managers, the Chase Social Content Team, external communications, and legal to help participants show up on social in a way that is social-first, locally relevant, and compliant. The focus is practical enablement: elevating everyday storytelling, creating simple ready-to-use assets, and building participant confidence through 1:1 coaching so they can become credible micro-influencers in their communities.

Responsibilities

• Provide Social-First Coaching and Enablement: offer high-touch guidance to make social media approachable, repeatable, and effective for Community Managers with varying levels of experience. Conduct 1:1 coaching, small-group training, and office hours focused on building confidence, sharpening storytelling, and developing strong daily habits across priority platforms.
• Translate platform changes and best practices into clear guidance on what to post, how to structure posts, how to use visuals, and how to engage professionally in comments while reinforcing brand voice and required guardrails.
• Generate social-first content ideas tailored to Community Center programming, local partnerships, and community moments, with a bias toward practical concepts that Community Managers can execute quickly.
• Create and edit basic creative assets using Canva and/or Adobe Firefly, such as post templates, simple graphics, story frames, and lightweight visual systems that improve consistency and reduce friction for participants. Support simple edits to participant-provided visuals to strengthen clarity, composition, accessibility, and brand alignment.
• Help Community Managers develop an authentic “micro-influencer” presence grounded in community relevance and professional credibility. Shape personal narrative pillars (e.g., financial health, community programming, small business support), improve on-camera comfort, and coach for consistency without sounding overly corporate.
• Reinforce thoughtful engagement behaviors—commenting, relationship-building, and signal-boosting community partners—so participants grow reach through professional networks and local trust. Ensure participant-facing guidance reinforces required social policies and supports compliant publishing.
• Partner with legal and internal stakeholders to ensure templates, examples, and recommended language are appropriate for a regulated environment.
• Identify recurring coaching gaps that create risk (e.g., wording pitfalls, unclear disclosures, inconsistent use of approved claims) and convert them into updated training modules, examples, and “do/don't” guidance.
• Work closely with program operations partners to keep enablement materials current, easy to use, and aligned with how Community Managers actually work. Maintain a participant-centric feedback loop—capturing barriers, objections, and recurring questions—and convert insights into improved templates, trainings, and creative toolkits.
• Support measurement by helping define practical indicators of progress (e.g., participation consistency, content quality improvements, engagement behaviors) and by sharing qualitative insights on what is resonating locally.

Requirements

• 3+ years of relevant experience in social media, content creation, brand/ambassador enablement, or creator-style coaching, ideally within a complex brand environment.
• Strong social judgment, a clear point of view on platform-native creative, and the ability to teach others without overwhelming them.
• Fluency in social-first best practices, including writing for social, creative hooks, short-form visual principles, and engagement norms, with particular strength in LinkedIn.
• Ability to quickly turn ideas into clean, on-brand assets using Canva and/or Adobe Firefly, and comfort iterating templates and examples based on participant needs.
• Clear and warm communication skills, with experience training individuals 1:1, facilitating small groups, and giving practical feedback that helps people improve quickly.
• High discretion, strong collaboration skills, and a working understanding of delivering compliant communications in a regulated environment.

Preferred Qualifications

• Experience supporting social programs in financial services or similarly regulated industries, with demonstrated comfort operating within legal and brand guardrails.
• Experience coaching subject-matter experts, field teams, ambassadors, or community-facing employees on social media presence and content creation.
• Familiarity with social media management and analytics tools (e.g., enterprise publishing, reporting, and approval workflows), and comfort using basic performance signals to improve creative guidance over time.

Benefits

• Competitive total rewards package including base salary determined based on the role, experience, skill set, and location.
• Commission-based pay and/or discretionary incentive compensation for eligible roles, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
• Comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching, and more.

About Us

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits, and cities grow, delivering solutions to solve all their financial needs.

Our Consumer & Community Banking division serves Chase customers through personal banking, credit cards, mortgages, auto financing, investment advice, small business loans, and payment processing. We lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions—all while ranking first in customer satisfaction.

Marketing & Communications teams shape the firm's brand and protect and grow its excellent reputation worldwide. They deepen relationships with customers through shared passions with a best-in-class portfolio of partnerships, including Madison Square Garden, The Chase Center, and the US Open. Through data and analytics, they create and deliver marketing campaigns or servicing messages via Chase.com, the mobile app, and paid media channels based on what is best for the customer.