Social Media Project Manager
KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries.
About the Client
NIKE Inc. is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories. Founded by Bill Bowerman and Phil Knight in 1972, Nike has grown over the last 50 years into one of the most valuable, most loved and most emulated brands in the world. Nike's mission is to bring inspiration and innovation to every athlete* in the world; a mission expressed every day through product design, digital and physical retail consumer experiences, and brand communications. As part of the partnership, Initiative will deliver best-in-class paid and organic social strategy and activation services for Nike.
About the Role
We are looking for dynamic, best-in-class talent to join the KINESSO team as a Social Media Project Manager. In this role, you will work closely with our internal and Nike team members to drive an agile and efficient process across multiple projects at once. The candidate should have experience across both campaign and project development within social media to help the social media strategy team develop informed, smart, and creative social strategies for clients, provide a fresh perspective on the ever-changing social landscape, and publish directly on social platforms on behalf of our clients.
Our ideal candidate has experience projecting, planning, and driving successful execution of work in a timely manner. You have mastered a clear and succinct communication style, ensuring expectations are shared and all teams understand what they are working towards. You aim to exceed expectations and have a passion for all things digital. You are highly organized, detail-oriented, and capable of working across multiple client industries and projects, adjusting your approach accordingly. You are always looking for ways to improve workflow, spotting inefficiencies, and coming up with solutions that create impact in both the immediate and future state.
Responsibilities
- Project & Workflow Management
- Own and manage project intake and tracking via Airtable and Asana, including building request forms, assigning projects, building timelines, and providing clear status updates.
- Oversee the timely flow of multiple social projects from initial client brief to completion.
- Ensure all work is delivered on time, approved by key stakeholders, and executed to the highest standard.
- Identify risks, flag dependencies, and proactively solve for project roadblocks.
- Partner closely with Sr Strategists and leadership to proactively identify potential risks and develop solutions before issues arise.
- Continuously evaluate workflows to identify inefficiencies and implement scalable solutions.
- Work with the internal team to manage client assets, organizing access to client material, and ensuring it’s distributed to the necessary team members via Box.
- Cross-Functional Coordination
- Partner with Social Strategy and Client teams to ensure alignment and clarity across all workstreams.
- Manage resource allocation and monitor burn reports and team bandwidth in collaboration with leadership, operations, and finance teams to mitigate risks and maintain team health.
- Lead internal weekly team status meetings to align on priorities, track progress, and drive accountability across workstreams.
- Facilitate weekly project management syncs with leadership to review key updates, address escalations, and ensure teams are operating efficiently.
- Client & Stakeholder Management
- Lead weekly client status meetings to ensure alignment, maintain strong relationships, and drive overall client satisfaction.
- Build strong relationships with organic clients and ensure clear communication between internal teams and clients to support seamless execution.
- Content Operations & Publishing
- Support the testing, QA, and publishing of organic social content for @nike channels across Instagram, TikTok, X, YouTube, and Snapchat with agility, operational excellence, and flawless execution.
- Manage PTO publishing coverage calendars and ensure continuity during holidays and team absences.
- Innovation & Thought Leadership
- Stay current on social media trends, platform updates, and emerging technologies.
- Partner with platform representatives (e.g., Meta, TikTok, etc.) to explore new opportunities and capabilities.
- Contribute to thought leadership and innovation initiatives within the team.
- Collaborate with the social strategy team and associated Omni agencies on ad hoc projects to help drive new business opportunities for KINESSO.
Requirements
- 3-5 years of post-college experience managing complex projects across multiple teams.
- Excellent time management skills with the ability to thrive in a fast-paced, entrepreneurial environment.
- A strong understanding of processes required for social media workflows such as calendars and publishing.
- A cool, calm, and collected approach to problem-solving; troubleshooting problems and developing solutions that meet the needs of both the agency and the client.
- Demonstrated enthusiasm for digital marketing with strong working knowledge of the social media landscape.
- Strong writing and communication skills — ability to convey information effectively and efficiently.
- Highly organized and detail-oriented with an emphasis on complete accuracy.
- Team player who is able to balance multiple workstreams, collaborate effectively, and communicate clearly.
- Confidence in executing tasks independently, working with remote team members, and interacting with peers and senior executives within Omni and at partner agencies.
- High proficiency with project management software, specifically Asana, Airtable, Smartsheet, and Box.
- Knowledge and expertise across all social media channels (Facebook, Instagram, TikTok, X, Snapchat, Reddit, YouTube, etc.) is preferred.
- Experience with reporting and CMS platforms (e.g., Emplifi, Radarly/Meltwater, Pulsar, Netbase) is an added bonus.
- Passion for sports and ingrained in sports culture (whether that’s sneaker + streetwear, fitness, or sports fandom) is a big plus!
Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program, and paid family benefits to support you and your family.
Pay
$90,000.00 - $100,000.00. Where an employee or prospective employee is paid within this range will depend on factors such as actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company, as well as the employee’s/applicant’s skill set, level of experience, and qualifications.
Schedule
Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. The objective is to increase this requirement over time, and many agencies as well as Omnicom’s corporate group already require five days of in-office attendance.