Social Media Manager, Organic & Content

Location: Austin, TX or New York, NY (Hybrid) | Employment: Full‑time | Reports to: CMO of Nood, Co‑Founder/CMO of Tempo

The Opportunity

Nood is a high‑growth beauty‑tech brand making at‑home hair removal more accessible, with an expanding roadmap of devices and skincare. The Social Media Manager will turn products, customer experiences, and the brand’s point of view into content people want to watch, share, and return to. The role also supports brand incubations under the Nood umbrella, such as Tempo, the newly launched wellness and supplement brand.

What You’ll Own

• Organic Social Strategy – develop content pillars, channel plans, and publishing calendars for Instagram, Facebook, and TikTok, aligned with product priorities, audience needs, and growth targets.
• Hands‑On Content Creation – concept, shoot, edit, write, and publish short‑form videos, Reels, Stories, carousels, and other formats; produce the majority of day‑to‑day content yourself.
• Brand Voice & Storytelling – translate product education, real routines, customer questions, and cultural moments into distinctive content while keeping Nood recognizable across platforms.
• Creative Testing – test hooks, formats, pacing, and recurring series; spot trends early, iterate based on results, and carry winning ideas across brands.
• Audience Engagement – manage comments, mentions, and DMs in each brand’s voice; join relevant conversations, feature customers, route service issues to Customer Experience, and turn recurring questions into content ideas.
• Content Collaboration – partner with the Creator Partnerships & Community Lead on creator assets; work with Performance Creative and Paid Media to turn organic winners into ads and feed paid learnings back into organic.
• Performance & Reporting – own social dashboards, report weekly on reach, retention, shares, saves, audience growth, and site traffic; explain successes, failures, and next steps.
• Selective Portfolio Support – help Tempo and future brands establish their social voice, test content, support launches, and document a repeatable 90‑day playbook.

What This Role Is About

This is a hands‑on individual contributor role with ownership of both strategy and execution. Some days you’ll be filming a product demonstration; other days you’ll be testing a new series or analyzing why one video held attention while another didn’t.

Who You Are

• A creator and doer who can take an idea from concept to published content.
• Strong taste and the ability to make content feel natural to each platform.
• Data‑driven, using audience feedback to sharpen creative judgment.
• Organized, self‑directed, and comfortable producing consistently in a lean team.
• Collaborative and clear communicator when priorities compete.
• Balanced creative speed with brand standards and approved product claims.

What Success Looks Like in Your First 90 Days

• A clear social strategy and sustainable publishing cadence.
• A consistent flow of original content, with promising recurring formats.
• A reliable audience engagement and customer‑service handoff process.
• Simple reporting that connects performance to creative decisions.
• A focused plan for supporting Tempo alongside the brand’s priorities.

Requirements

• 3+ years creating content and growing social accounts for consumer brands, or equivalent results building your own audience.
• Portfolio showing strong short‑form video skills and measurable results on Instagram and TikTok.
• Experience managing brand publishing across Meta platforms, including Facebook.
• Strong shooting, editing, copywriting, and basic production skills; comfortable with CapCut, Premiere, or similar tools.
• Ability to interpret content performance and translate it into practical decisions.
• Comfortable appearing on camera or directing others.
• Ability to work in person regularly in Austin or New York for collaboration and content production.

Nice to Have

• Beauty, skincare, or wellness experience.
• Photography and design skills.
• Paid social creative experience.
• Experience launching a new social account.

Benefits

Proposed annual base salary of $90,000–$115,000, depending on experience and demonstrated capabilities. Final range, benefits, and any incentive compensation will be confirmed before posting.