Social Media Manager
Utah Jazz · Sandy, UT · Yesterday
MarketingFull-time
Duties & Responsibilities
- Oversee various social media channels on behalf of the Utah Jazz and affiliated accounts, including content creation, posting, monitoring, and moderation.
- Direct, execute, and support comprehensive coverage of all Utah Jazz games and related events.
- Lead and develop junior social media staff, focusing on developing skills and professionalism.
- Assess analytical data associated with social media engagement, website traffic, and review activities to assess strategy efficiency.
- Create recap reports on social media strategies and results (weekly and monthly basis).
- Assist in developing and sustaining a consistent brand voice for written and visual content across all channels.
- Work with the social media team and other internal groups (sales, marketing, etc) to create digital campaigns that integrate with traditional media and the organization’s larger promotional strategies.
- Work with the Sr. Director of Digital Content to evaluate and update brand guidelines & objectives for social media planning.
- Build, reach, and scale with new audiences while deepening engagement with existing fans.
- Execute sponsored content strategy and provide recommendations where necessary.
- Cultivate a positive creative environment in an effort to build collaborative content opportunities.
- Protect the reputation of the company and the ability to handle sensitive and confidential information with discretion and professionalism.
- Exemplify the Utah Jazz mission and values: transparent, all in, community obsessed, one team, and scrappy.
- Available to work nights and weekends. This position will attend Utah Jazz home games and will travel to a majority of road games throughout the season.
Qualifications
- 3-5 years of direct experience with social media in a professional setting.
- Must have deep knowledge of the NBA, players, coaches, and league storylines to keep content relevant and timely.
- NBA, NCAA, and other professional sports experience is required.
- Managerial experience is preferred.
- Excellent writing and communication skills.
- Strong familiarity with popular social media channels including, but not limited to: Facebook, Twitter, Instagram, TikTok, and YouTube.
- Thrives in a fast-paced environment, managing quick-turnaround projects and high-volume content needs.
- Proven experience in building professional/corporate social media accounts and audiences.
- Familiarity with social media publishing, analytics, and social listening tools.
- Ability to manage multiple tasks with planning and project prioritization.
- Ability to work independently and within a team to meet deadlines and accomplish goals.
- Ability to work nights and weekends as needed.
- Strong attention to detail.