Jobs · Pennsylvania

Social Media Manager

University of Pittsburgh · Pittsburgh, PA · 2 mo ago
Full-time

Coordinates and leads digital and social media presence by managing University channels, developing and editing channel content, and managing social media calendars for the School of Computing and Information (SCI). Maintains University social media guidelines and branding, ensuring strategic alignment with University objectives. Monitors social media engagement and utilizes digital marketing metrics to identify and pursue growth opportunities.

The Social Media Manager reports to the Director of Strategic Communications & Media and is a member of the SCI communications and marketing team. This role provides direction to student interns for day-to-day tasks and project assignments, and contributes to content and marketing development for web and print media, including writing, editing, research, web graphics, templates, social media, signs, banners, digital signage, emails, reports, and other communications collateral.

Responsibilities

  • Develop and edit content for University social media channels, ensuring alignment with branding and strategic objectives.
  • Manage social media calendars and oversee day-to-day tasks of student interns.
  • Monitor social media engagement and analyze digital marketing metrics to identify growth opportunities.
  • Create and contribute to moderately complex content for web and print media, including writing, editing, research, graphics, templates, and digital signage.
  • Support initiatives to elevate SCI’s visibility, strengthen its market position, and establish the school as a leader in interdisciplinary education.
  • Ensure design and brand consistency across all communications collateral.

Requirements

  • Bachelor’s degree or equivalent combination of education and relevant experience.
  • Minimum of 3 years of experience in social media management or digital communications.
  • Proficiency in Microsoft Office, Adobe Creative Suite, Canva, Drupal, and Emma.
  • Familiarity with social media platforms including Twitter, LinkedIn, Facebook, and Instagram.
  • Strong written and electronic communication skills.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Skills

  • Content creation and editing for digital and print media.
  • Social media strategy and calendar management.
  • Graphic design and template development (e.g., web graphics, signs, banners).
  • Data analysis and utilization of digital marketing metrics.
  • Leadership and mentorship of student interns.

Benefits

  • Hybrid work arrangement (combination of on-campus and remote work).

Pay

$42,969 - $53,711 annually.

Schedule

Monday–Friday, 8:30 AM–5:00 PM.

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