Social Media Manager

About the role

SpaDerma is Chicago’s leading medical spa, providing Cosmetic Injectables, Laser Hair Removal, and Advanced Skincare with more than 20 years of experience. Our team of nearly 150 employees across five locations includes highly skilled Aestheticians and Injectors who provide effective treatments using some of the most advanced technology available. Our spas are known for their warm, approachable atmosphere and knowledgeable providers who make patients feel comfortable, informed, and confident in their treatment plans. SpaDerma’s brand reflects that same experience: creative, youthful, innovative, educational, and never intimidating. We are seeking an experienced and highly motivated Social Media Manager to lead SpaDerma’s social media strategy, content development, community growth, provider social media program, influencer and ambassador initiatives, and social performance reporting. This individual will oversee SpaDerma’s primary social channels while also helping drive performance across the broader network of SpaDerma-associated accounts, including the individual professional accounts of 80+ Aestheticians and Injectors. The role requires a combination of strategic leadership and hands-on execution.

Responsibilities

• Develop and execute SpaDerma’s social media strategy in alignment with overall marketing and business objectives.
• Manage SpaDerma’s social presence across Instagram, TikTok, Facebook, YouTube, and emerging platforms, including content calendars and publishing.
• Maintain a consistent brand voice, visual identity, and messaging across all SpaDerma-associated social accounts.
• Lead the creation of engaging photo, video, educational, promotional, and trend-driven content.
• Plan and execute recurring content shoots across SpaDerma locations, events, partnerships, trainings, and activations.
• Manage community engagement and identify high-quality user and provider-generated content for amplification.