Social Media Manager

Status/internal note: Secondary priority behind the Marketing Director search; budget ~$4K–$5K/month; fee agreed for search.

About the Firm

Joe Naz Accident Lawyers is a Newport Beach-based plaintiff personal injury firm (~400 active cases, 480+ five-star reviews, 72% word-of-mouth business, EOS-run, AI-forward, fully remote team, one departure in firm history).

The Role

• Own organic social media and content across 9–12 accounts: the law firm, the founder's personal brand, his podcast, and a future business‑coaching brand for PI lawyers.
• Loyal to one brand — not a freelancer juggling 40 projects.
• Plan, create, edit, and post content daily across Instagram, TikTok, YouTube, LinkedIn, Facebook (or manage a VA who posts).
• Repurpose podcast and long‑form video into short‑form; drive brand consistency.
• Use AI tools for ideation, editing, scheduling, and reporting.
• Track what actually converts: the founder previously spent heavily on social that produced views (7K/month on YouTube) but no tracked cases — ROI attribution matters here.
• Manage an editor and/or VA as the operation grows.

What They're Looking For

• Proven personal‑brand growth (thousands of followers) with results you can point to.
• Legal / personal injury experience strongly preferred.
• Hands‑on creator: shooting, editing, captioning, posting — not just strategy.
• AI‑fluent, hungry, scrappy, and loyal to one brand.
• Comfortable working directly with a founder who is very process‑oriented (EOS) and quick to implement.

Compensation

~$4,000–$5,000/month (~$48K–$60K/yr) — fractional or full‑time depending on the person; upside as the firm scales.