Jobs · Georgia

Social Media Manager

ConstructConnect · Atlanta, GA · 1 mo ago
Full-time
We need to output HTML fragment with sections for headings: About the role, Responsibilities, Requirements (or Qualifications), Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We must not repeat job title. No metadata like Job ID. Remove boilerplate: cookie/navigation/legal/EEO/E-Verify/Privacy Notice etc. Also remove duplicated lines. Keep substantive info. We need to parse the posting. Overview: This position sits within our Marketing division... The Opportunity... etc. That's like About the role. Responsibilities: There's a big block titled Responsibilities with bullet points. Qualifications: There's a block titled Qualifications (but also includes "What You'll Be Doing" again? Actually after Qualifications heading there is "What You'll Be Doing" again? Let's examine: The text shows: Qualifications What You'll Be Doing Own Social: Run the day-to-day organic social presence across Facebook, Instagram, LinkedIn, YouTube, TikTok, X, and Reddit, working closely with the Director, Brand & Digital Marketing to bring the broader strategy to life. ... (list). Then after that: "Note: This job description is not exhaustive..." Then "What You Bring To The Team What You Bring to the Team 3–5+ years of experience..." So the Qualifications section includes both responsibilities-like items and then "What You Bring To The Team" which is qualifications/skills. Thus we need to separate: Responsibilities (the first block under Responsibilities heading). Then Qualifications/Skills: maybe combine Qualifications and Skills sections. The instruction: Use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can have About the role, Responsibilities, Qualifications, Skills. Possibly also Requirements (but we may not have explicit requirements separate). We'll include Qualifications and Skills as separate if we have content. We need to extract substantive content for each. About the role: The overview paragraphs: "Overview This position sits within our Marketing division, which plans, directs, implements, and measures marketing programs for our company, people, and software products. The Opportunity We’re looking for a creative, video-first Social Media Manager who wants more than a job managing a content calendar. We want someone who sees a boring social post and immediately thinks, “There’s a much better way to do this.” You’ll own the day-to-day organic social presence across Facebook, Instagram, LinkedIn, X, and Reddit, with opportunities to explore new channels like TikTok. More importantly, you’ll have a lot of freedom to shape what our social presence becomes. Have an idea for a new series, campaign, video, game, quiz, podcast, or something we haven’t thought of yet? Bring it to the table. We’re big believers in experimenting, learning quickly, and trying again — whether that means failing fast or finding something that works and doing more of it. You’ll have access to the people, customers, products, and stories across our organization to create content that people want to watch, engage with, and share. And there’s no shortage of stories to tell. Construction is one of the largest industries in the world, and ConstructConnect is the technology helping bring some of the coolest buildings and projects to life — from sports stadiums and hospitals to high-rise buildings and major commercial developments. We’re at the start of every major project, and there’s a huge opportunity to make the industry feel as interesting online as it is in the real world. You’ll work closely with teams across Marketing, Sales, Product, Internal Communications, and more to build a pipeline of engaging content while helping grow brand awareness, engagement, share of voice, and ultimately demand for the business. This is a role for someone who wants real creative autonomy and the opportunity to make high-level decisions, build new programs from the ground up, and create work that can become a meaningful part of their portfolio." We'll put that in

About the role

then

... maybe multiple paragraphs but we can combine into one

or split. Use

for prose. Responsibilities: The block after "Responsibilities What You’ll Be Doing". It includes bullet-like sentences each starting with a bold phrase? Actually they are sentences: "Lead and implement strategies for ConstructConnect’s organic social media presence." etc. We'll turn each into

  • inside
      . Ensure we capture all. List them: - Lead and implement strategies for ConstructConnect’s organic social media presence. - Become an expert on the preconstruction lifecycle and our business’s products, segments, and customer personas. - Actively expand and drive new and innovative content across our applicable social media verticals such as Facebook, Instagram, LinkedIn, Twitter, YouTube, and TikTok. - Develop and execute a comprehensive content strategy that aligns with the company's brand voice, values, and marketing goals. - Create and maintain the social media calendar across all platforms and ensure thorough and timely content posting for all marketing campaigns, sponsorships, promotions, and events. - Manage and oversee all social media accounts, ensuring consistent branding and messaging across platforms. - Foster positive online conversations by engaging with the audience in a timely and professional manner. - Monitor key performance indicators (KPIs) and use data-driven insights to optimize social media performance and achieve business objectives. - Act as the go-to social media expert internally and externally to suggest the best ways to maximize impact and strengthen reputation. - Work to build relationships and collaborations with social media influencers and our brand partners. - Work with our executive team to build their social media profiles to help strengthen their personal brands. - Collaborate with cross-functional teams, including marketing teams, creative teams, and other relevant departments, to ensure seamless communication and coordination. - Possesses deep understanding of social platforms and algorithms that affect day-to-day publishing and content strategy. - This job description in no way implies that the duties listed here are the only ones that team members can be required to perform. We should exclude the last sentence maybe as boilerplate? It's a disclaimer but still part of responsibilities. Might keep but it's generic. The instruction: remove duplicated lines, cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate. This sentence is a generic disclaimer but not exactly legal boilerplate; still maybe keep? It's not substantive detail about duties. Safer to omit? The instruction: "Preserve ALL substantive information; do NOT invent or summarize away detail." That sentence is not substantive about duties; it's a disclaimer. Could be considered boilerplate. I'd omit it. Now Qualifications: After "Qualifications What You'll Be Doing" there is a list of responsibilities again? Actually it's more like "Own Social: Run the day-to-day organic social presence..." etc. That seems like a repeat of responsibilities but phrased differently. Then after that list, there is "Note: This job description is not exhaustive..." then "What You Bring To The Team What You Bring to the Team 3–5+ years of experience managing social media for a company or brand, with measurable results across owned channels. Proven ability to grow and engage an audience across major platforms, including Facebook, Instagram, LinkedIn, TikTok, and YouTube. Experience managing an influencer program, with the ability to identify, negotiate, and evaluate partnerships based on measurable ROI. Hands-on experience shooting and editing short-form video content, with a genuine passion for video-first storytelling. Strong project management and organizational skills, with the ability to manage multiple campaigns and priorities simultaneously. Excellent written and verbal communication skills, with a strong sense of brand voice and platform-native content. Ability to translate high-level strategic direction into creative, executable content — a self-starter who brings ideas, not just executes tasks. Experience collaborating with external agencies, vendors, or cross-functional teams. A creative, detail-oriented mindset with strong follow-through and accountability. Bachelor's degree in marketing, communications, or a related field preferred, but not required." Thus we can split: Qualifications (maybe the "What You'll Be Doing" under Qualifications is actually responsibilities again; but we already have Responsibilities section. To avoid duplication, we could treat the Qualifications section as the "What You Bring To The Team" list (skills/experience). The "What You'll Be Doing" under Qualifications seems redundant; we could ignore as duplicate. Thus we will have:

      Qualifications

      maybe not needed if we have Skills. But we can have Qualifications as the list of experience/education. Skills: Could be the specific skills like video shooting/editing, project management, communication, etc. But we can combine Qualifications and Skills into one section? The instruction says prefer a few substantive sections over many thin ones. So we could have About the role, Responsibilities, Qualifications (which includes experience, skills, education). That's three sections. We must not include Benefits, Pay, Schedule unless posting states them. It does not mention pay, benefits, schedule beyond hybrid schedule mention: "This position is hybrid and based in the Atlanta Metro area, with regular in-office presence every Tuesday and Wednesday each week, plus occasional travel for content shoots or events." That's schedule info (hybrid, in-office days). Also "All team members must reside and perform their work within the United States." That's location requirement. Also "Team members are expected to have an established workspace for remote days." That's work environment. This could be considered Schedule or Work Environment. The instruction: include a section ONLY when posting has real, specific content for it — never emit a heading followed by filler/placeholder text. The schedule info is specific: hybrid, in-office Tue/Wed, occasional travel. So we could create a Schedule section. Benefits: Not mentioned. Pay: Not mentioned. So we omit those. Thus sections: About the role, Responsibilities, Qualifications (including experience, education), Schedule (hybrid details). Possibly also Skills but we can incorporate into Qualifications. We need to avoid duplication: The Qualifications section should contain the "What You Bring To The Team" bullet list. Also maybe include "Bachelor's degree..." etc. Let's extract that list as
      • items. Items: - 3–5+ years of experience managing social media for a company or brand, with measurable results across owned channels. - Proven ability to grow and engage an audience across major platforms, including Facebook, Instagram, LinkedIn, TikTok, and YouTube. - Experience managing an influencer program, with the ability to identify, negotiate, and evaluate partnerships based on measurable ROI. - Hands-on experience shooting and editing short-form video content, with a genuine passion for video-first storytelling. - Strong project management and organizational skills, with the ability to manage multiple campaigns and priorities simultaneously. - Excellent written and verbal communication skills, with a strong sense of brand voice and platform-native content. - Ability to translate high-level strategic direction into creative, executable content — a self-starter who brings ideas, not just executes tasks. - Experience collaborating with external agencies, vendors, or cross-functional teams. - A creative, detail-oriented mindset with strong follow-through and accountability. - Bachelor's degree in marketing, communications, or a related field preferred, but not required. We could also include "Physical Demands and Work Environment" but that's more about schedule/environment. We'll treat schedule. Schedule details: "This position is hybrid and based in the Atlanta Metro area, with regular in-office presence every Tuesday and Wednesday each week, plus occasional travel for content shoots or events. All team members must reside and perform their work within the United States. Team members are expected to have an established workspace for remote days." We can put that in

        under Schedule. Now we need to output HTML fragment only, no markdown fences. Thus:

        About the role

        Overview This position sits within our Marketing division, which plans, directs, implements, and measures marketing programs for our company, people, and software products. The Opportunity We’re looking for a creative, video-first Social Media Manager who wants more than a job managing a content calendar. We want someone who sees a boring social post and immediately thinks, “There’s a much better way to do this.” You’ll own the day-to-day organic social presence across Facebook, Instagram, LinkedIn, X, and Reddit, with opportunities to explore new channels like TikTok.

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