Social Media & Digital Content Producer – FedExForum & Memphis Hustle

The Opportunity

The Memphis Grizzlies are seeking a creative and qualified individual to lead our social and digital content efforts across multiple brands, including the Memphis Hustle, Grizz Gaming, FedExForum and others plus support Grind City Media and Memphis Grizzlies as needed. This position’s day-to-day will focus on content creation, production and promotion for the Memphis Hustle, Grizz Gaming, FedExForum social media platforms with the goal of creating brand excitement, cultivating fan interaction, engagement and discussion around each brand and promoting ticket sales efforts and other revenue streams.

Responsibilities

• Create and manage content for non-sponsored and sponsored social pages and posts, including but not limited to, stories, social contests, live feature broadcasts, sweepstakes and promotional content across all social media platforms including, but not limited to Twitter, Facebook, Instagram, Snapchat, Tumblr, Reddit, TikTok and others as applicable.
• Maintain consistent communication practices across all social media platforms and best practices established by Director, Programming & Digital Content and Social Media & Digital Content Lead Producer.
• Develop / maintain and enhance brand voices for Memphis Hustle, Grizz Gaming & FedExForum across all social media platforms.
• Lead coverage for all Memphis Hustle and Grizz Gaming team games (home and away), post-game status updates highlights and more to social media channels throughout the seasons.
• Cover FedExForum events, create relevant content for upcoming shows and events thru all social channels plus day-of show opportunities.
• Support Social Media & Digital Content Producer and Lead in covering Grizzlies games, community, promotional and other team related events.
• Aid Director, Programming & Digital Content and Social Media & Digital Content Lead Producer with development and implementation of social production and distribution calendar and related aspects of digital editorial calendar.
• Edit and manipulate photos/videos/graphics/etc. for use on social media channels.
• Aid Director, Programming & Digital Content and Social Media & Digital Content Lead in working with the marketing department to develop digital data acquisition strategies for Grizzlies, Hustle, Grizz Gaming, FedExForum and Grind City Media for all social platforms.
• Share community feedback, respond appropriately and identify potential issues.
• Work with Sr. Director of Brand and the creative service team to ensure social content team can edit and manipulate photos/videos/graphics/etc. for use on social channels under brand guidelines along with coordinating the creation of digital graphics for social use.
• Identify opportunities for emerging digital and social platforms, trends and potential new vendor relationships that can add value to social presence.

Requirements

Undergraduate Degree in Broadcast, Communications, Journalism, Photography or related and appropriate majors. Must have at least 2 years’ experience working in a digital media role with a brand. Must possess superior written and verbal skills, editorial judgment and knowledge of digital culture. Experience with Salesforce social studio, Datorama, Mention and other social analytics platforms preferred. Must possess proficiency in Adobe Photoshop and basic video/audio editing. Premiere and After Effects preferred. Detail-oriented and strong organization and project management skill. Thorough understanding (in a business capacity) of social platforms including, but not limited to Twitter, Facebook, Instagram, Reddit, TikTok, and Snapchat. Strong knowledge of and passion for social media and NBA basketball. Ability to handle multiple projects simultaneously. Actively follow new technology trends and apply to Grizzlies digital strategy where appropriate. Ability to work in a fast-paced environment while maintaining high standards in all work. Excellent computer skills, including Microsoft Office required. Experience with social media aggregation platforms and analytics tracking software. Fluency in NBA Basketball and fan culture preferred. Must be willing and able to work non-traditional hours in non-traditional settings (nights and weekends as required).