Social Media Coordinator

About the role

The Social Media Coordinator will develop and execute social media strategies to strengthen the Fishers Event Center brand and increase audience growth across all platforms. Key responsibilities include creating and maintaining a content calendar, identifying emerging trends, and fostering community engagement.

Responsibilities

• Create and execute social media strategies to enhance the Fishers Event Center brand and drive audience growth.
• Develop and maintain a content calendar aligned with venue priorities, event schedules, and marketing campaigns.
• Identify and implement emerging social trends, platform updates, and audience behaviors to keep content fresh and relevant.
• Collaborate with the marketing director to establish social goals, KPIs, and performance benchmarks.
• Create engaging content including photos, videos, graphics, reels, stories, and short-form video content.
• Promote touring shows, concerts, sporting events, community events, and venue initiatives through compelling storytelling.
• Capture real-time content during events and activate live social coverage when appropriate.
• Work with promoters, artists, touring teams, and event partners to maximize social media opportunities and cross-promotional efforts.
• Ensure brand consistency across all social channels and digital touchpoints.
• Serve as the voice of the Fishers Event Center across social platforms, monitoring and engaging with fans, guests, community members, promoters, and partners.
• Respond to comments, messages, and customer inquiries in a timely and professional manner.
• Identify user-generated content opportunities and encourage audience participation.
• Track, analyze, and report on social media performance, audience growth, engagement, and campaign effectiveness.
• Provide actionable recommendations based on insights and trends.
• Monitor industry best practices and competitor activity to identify opportunities for growth.
• Partner with culinary, ticketing, operations, and event teams to support venue-wide initiatives.
• Auxiliary support for public relations and media initiatives through social amplification.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Digital Media, or a related field preferred.
• 1-3 years of social media, digital marketing, or content creation experience.
• Experience managing brand social channels and creating engaging content across multiple platforms (Instagram, Facebook, X, TikTok, LinkedIn, YouTube).
• Strong understanding of social media analytics and reporting tools.
• Excellent written and verbal communication skills.
• Experience with graphic design and content creation tools such as Adobe Creative Suite, Canva, CapCut, Sprout Social or similar platforms.
• Impeccable time management skills with the ability to multitask.
• Detail-oriented approach with ability to work under pressure to meet deadlines.
• Critical thinking and problem-solving skills.
• Ability to work nights, weekends, and select holidays based on event schedules.
• Passion for live entertainment and community events.
• Ability to thrive in a fast-paced, event-driven environment.

Qualifications

• Fluency in English.
• Ability to work independently and as part of a team.
• Strong organizational and project management skills.
• Knowledge of SEO and SEM principles.
• Experience with social media advertising platforms (Facebook Ads, Instagram Ads, etc.).

Skills

• Strong understanding of social media analytics and reporting tools.
• Excellent written and verbal communication skills.
• Experience with graphic design and content creation tools such as Adobe Creative Suite, Canva, CapCut, Sprout Social or similar platforms.
• Impeccable time management skills with the ability to multitask.
• Detail-oriented approach with ability to work under pressure to meet deadlines.
• Critical thinking and problem-solving skills.
• Ability to work nights, weekends, and select holidays based on event schedules.

Benefits

Legends Global offers a competitive benefits package including health insurance, retirement plans, paid time off, and more. Details will be provided upon hire.

Pay

Salary range: $50,000 - $70,000 annually. Final salary will be determined based on experience and qualifications.

Schedule

The Social Media Coordinator will work evenings, weekends, and select holidays based on event schedules. Flexible scheduling is available to accommodate the needs of the position and the venue.