Social Media Content Creator

About the role

The Social Media Content Creator is up‑to‑date on cutting‑edge trends and pop culture, and can take feedback and revisions quickly and efficiently. This role produces and publishes social media content for The Plastics Clinic + Spa (TPC) and other relevant associated accounts. The primary responsibility is creating a constant flow of daily lo‑fi content for multiple accounts, while also assisting the Creative Team in filming, editing, and posting high‑quality professional content. The role does not involve campaign strategy, messaging direction, or patient‑facing inbox communication; it executes content creation and posting in line with approved briefs, content calendars, brand guidelines, and HIPAA standards.

Responsibilities

• Capture, edit, and post daily lo‑fi photo/video content across social media accounts.
• Monitor trends, formats, audio, and pop‑culture shifts for content purposes.
• Assist the Creative Team with producing high‑quality content, including use of mirrorless cameras, lighting, and editing.
• Edit before‑and‑after surgery posts for physicians, ensuring precise color accuracy and consistency.
• Prepare captions and visual assets in alignment with the approved content calendar and campaign briefs provided by the Marketing Team.
• Follow TPC’s brand voice, tone, visual guidelines, brand palette, and surgeon voice standards.
• Ensure all content aligns with clinic brand standards and values.
• Adhere strictly to HIPAA and patient confidentiality requirements.
• Maintain accountability for accuracy, quality, and timeliness; accept feedback and revisions professionally.

Qualifications

• Minimum of 2 years' experience in social media and/or content creation.
• Precise attention to detail, especially when editing surgery before‑and‑after images.
• Proficiency with Instagram, Reels, and short‑form video creation, editing, and posting.
• Exceptional professional communication skills.
• Experience using photo‑editing software such as Adobe Lightroom, Photoshop, or comparable tools.
• Experience using video‑editing software such as Premiere, Final Cut Pro, etc.
• Familiarity with Canva, Edits, and Capcut is a plus.
• Strong base knowledge of mirrorless cameras, photography, videography, and basic lighting.
• Proficiency in Microsoft Office and Asana is a plus.

Benefits

• Competitive compensation with continual internal review.
• Comprehensive benefits package including medical, dental, vision, and retirement plan with company match.
• Top‑of‑the‑line spa perks and access to discounts.
• Paid Time Off and paid holidays.
• Opportunities for growth and development alongside a world‑class management and clinical team.