Site Merchandiser, E-Commerce
The Museum of Modern Art · New York, NY · 3 mo ago
Marketing$75k/yrFull-time
Responsibilities
- Supports the execution of site merchandising initiatives that drive conversion, AOV, units per transaction, and margin.
- Helps maximize the performance of marketing-driven traffic through effective homepage, category, and landing page merchandising.
- Maintains core merchandising KPIs and flags trends, opportunities, and issues.
- Executes homepage and key landing page updates in alignment with the merchandising calendar and seasonal priorities.
- Sets up category organization, product sequencing, and collection builds to improve product discovery and clarity.
- Aids in onsite search results, product recommendations, and basic merchandising rules.
Product Presentation & Content
- Ensures product detail pages are accurate, complete, and aligned with established content and visual standards.
- Collaborates with Buying and Creative teams to gather product information, imagery, and assets.
- Confirms copy, attributes, pricing, and photography are correct and published on time for new product launches.
- Participates in email briefs, determining the best commercial product to feature with consideration to seasonality and storytelling.
Cross-Functional Collaboration
- Pairs with Marketing to align onsite merchandising with campaign messaging and promotions.
- Works with Creative and Merchandising teams to execute product stories that reflect MoMA’s brand and point of view.
- Collaborates with Technology and Ecommerce partners to QA and launch site updates and enhancements.
- Coordinates with the warehouse to ensure product is delivered, supporting timely online launches and marketing initiatives.
Reporting & Insights
- Prepares regular performance reports on sales, conversion, and merchandising KPIs.
- Conducts basic competitive reviews and trend monitoring to stay informed on digital retail best practices.
- Shares observations and recommendations with the broader Digital Commerce team.
- Builds out reports and dashboards to drive insights for the business.