Short Form Content Manager

About the role

The Short Form Content Manager is one of our early hires for the dedicated Media team. This role will lead strategy and output across Owner.com's Instagram, YouTube Shorts, Facebook Reels, and emerging shorts platforms. This content will help hundreds of thousands of small business owners around the world and also attract more ambitious builders to help with this mission.

Responsibilities

• Lead the short-form content strategy and oversee execution across all key platforms.
• Pioneer and scale new formats and production capacity across written, graphic, and video posts on shorts platforms.
• Hire, manage, and develop pods of producers, editors, and strategists for each platform to scale high-quality output at a high volume.
• Maintain a high culture of experimentation and performance to keep our content standards extremely high.
• Gather and use data to inform creative direction, test formats, and iterate quickly.
• Help shape how millions experience Owner’s brand and Adam Guild’s voice online.

Requirements

• Proven experience growing short-form content across multiple platforms.
• Exceptional design eye for graphics and typography.
• Strong editing and motion-graphics skills (Premiere Pro, CapCut, After Effects, etc).
• Deep understanding of platform best practices and native storytelling formats.
• Comfort balancing creative instincts with performance data.
• Exceptional organizational skills and bias for clear systems and documentation.
• Curiosity around AI-driven tools, automation, and new media workflows.
• Spreadsheet or analytics fluency to track and visualize performance.

Qualifications

• Bachelor's degree in Communications, Marketing, Journalism, or related field.
• Minimum 5 years of experience in content creation, preferably in the short-form video space.
• Experience managing and leading teams of creatives.
• Strong understanding of social media algorithms and trends.
• Ability to analyze data and use insights to improve content performance.
• Excellent communication and collaboration skills.

Skills

• Strong understanding of social media algorithms and trends.
• Experience managing and leading teams of creatives.
• Excellent communication and collaboration skills.
• Ability to analyze data and use insights to improve content performance.

Benefits

• Comprehensive health coverage.
• Remote-first workplace.
• Unlimited PTO - plus extra fun perks!

Pay

The estimated base salary range for this role is $150K-165K, plus a generous pre-IPO equity package.

Schedule

This role is based in San Francisco, California.